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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 151 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🔍 Which is the odd one out? (a) a fair, lower price (b) grabbing their spot (c) breaking their sign (d) spreading rumours
  2. 2.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) made from waste paper (d) we sell things
  3. 3.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
  4. 4.Which of these is an unfair way to compete? (a) breaking their sign (b) a cleaner stall (c) a new flavour (d) better quality
  5. 5.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) ready in five minutes (d) we have a table
  6. 6.Which of these is a clear unique selling point? (a) same as every stall (b) free name tags (c) we are open (d) it is a product
  7. 7.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
  8. 8.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
  9. 9.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a rival seller (d) a customer
  10. 10.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) faster service (d) a new flavour
  11. 11.True or false: “free name tags” is not a unique selling point. (a) True (b) False
  12. 12.🔍 Which is the odd one out? (a) we sell things (b) made from waste paper (c) a sugar-free recipe (d) free name tags
  13. 13.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) same as every stall (d) a new flavour each week
  14. 14.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
  15. 15.Which of these is an unfair way to compete? (a) lying about a rival (b) friendlier service (c) faster service (d) a fair, lower price
  16. 16.True or false: “it has a price” is not a unique selling point. (a) False (b) True
  17. 17.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
  18. 18.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
  19. 19.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) pick a random word (d) ask what buyers miss
  20. 20.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
  21. 21.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
  22. 22.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
  23. 23.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
  24. 24.Which of these is an unfair way to compete? (a) faster service (b) a fair, lower price (c) a cleaner stall (d) copying a rival’s logo
  25. 25.🔍 Which is the odd one out? (a) free name tags (b) we have a table (c) personalised with names (d) made from waste paper
  26. 26.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
  27. 27.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
  28. 28.True or false: “we sell things” is not a unique selling point. (a) True (b) False
  29. 29.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
  30. 30.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) delivered to your door (d) it is a product
  31. 31.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
  32. 32.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
  33. 33.Which of these is an unfair way to compete? (a) spreading rumours (b) a new flavour (c) a cleaner stall (d) a fair, lower price
  34. 34.Which of these is a fair way to compete? (a) copying a rival’s logo (b) spreading rumours (c) faster service (d) breaking their sign
  35. 35.Which of these is a fair way to compete? (a) copying a rival’s logo (b) a new flavour (c) grabbing their spot (d) spreading rumours
  36. 36.Which of these is a fair way to compete? (a) grabbing their spot (b) copying a rival’s logo (c) spreading rumours (d) friendlier service
  37. 37.Which of these is a fair way to compete? (a) better quality (b) grabbing their spot (c) copying a rival’s logo (d) breaking their sign
  38. 38.🔍 Which is the odd one out? (a) made from waste paper (b) free name tags (c) same as every stall (d) a sugar-free recipe
  39. 39.Which of these is not a unique selling point? (a) ready in five minutes (b) we are open (c) delivered to your door (d) personalised with names
  40. 40.🔍 Which is the odd one out? (a) made from waste paper (b) delivered to your door (c) a sugar-free recipe (d) it has a price

Answer key

  1. a fair, lower price
  2. made from waste paper
  3. False
  4. breaking their sign
  5. we have a table
  6. free name tags
  7. False
  8. a clear USP
  9. a rival seller
  10. copying a rival’s logo
  11. False
  12. we sell things
  13. a new flavour each week
  14. a clear USP
  15. lying about a rival
  16. True
  17. a clear USP
  18. not a USP
  19. ask what buyers miss
  20. a clear USP
  21. a fair way to compete
  22. a clear USP
  23. an unfair way
  24. copying a rival’s logo
  25. we have a table
  26. an unfair way
  27. not a USP
  28. True
  29. True
  30. it is a product
  31. a fair way to compete
  32. False
  33. spreading rumours
  34. faster service
  35. a new flavour
  36. friendlier service
  37. better quality
  38. same as every stall
  39. we are open
  40. it has a price

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