Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 2.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) we are open (c) same as every stall (d) it has a price
- 3.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) same as every stall (d) a new flavour each week
- 4.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 5.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a rival seller (d) a customer
- 6.Which of these is a fair way to compete? (a) spreading rumours (b) grabbing their spot (c) better quality (d) lying about a rival
- 7.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 8.Which of these is a fair way to compete? (a) breaking their sign (b) copying a rival’s logo (c) a fair, lower price (d) posting fake reviews
- 9.🔍 Which is the odd one out? (a) faster service (b) a fair, lower price (c) spreading rumours (d) friendlier service
- 10.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to close them down (d) to set a fair price
- 11.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 12.🔍 Which is the odd one out? (a) friendlier service (b) a fair, lower price (c) a new flavour (d) grabbing their spot
- 13.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) faster service (d) posting fake reviews
- 14.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 15.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) ask what buyers miss (d) pick a random word
- 16.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 17.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 18.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 19.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 20.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 21.🔍 Which is the odd one out? (a) free name tags (b) delivered to your door (c) it is a product (d) personalised with names
- 22.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 23.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) copying a rival’s logo (d) friendlier service
- 24.Which of these is a fair way to compete? (a) spreading rumours (b) grabbing their spot (c) posting fake reviews (d) a cleaner stall
- 25.🔍 Which is the odd one out? (a) delivered to your door (b) personalised with names (c) we are open (d) free name tags
- 26.🔍 Which is the odd one out? (a) faster service (b) a cleaner stall (c) friendlier service (d) copying a rival’s logo
- 27.Which of these is an unfair way to compete? (a) a new flavour (b) copying a rival’s logo (c) a fair, lower price (d) better quality
- 28.Which of these is a fair way to compete? (a) grabbing their spot (b) a new flavour (c) breaking their sign (d) lying about a rival
- 29.Which of these is not a unique selling point? (a) we have a table (b) free name tags (c) a new flavour each week (d) ready in five minutes
- 30.🔍 Which is the odd one out? (a) better quality (b) lying about a rival (c) spreading rumours (d) copying a rival’s logo
- 31.🔍 Which is the odd one out? (a) we have a table (b) free name tags (c) personalised with names (d) ready in five minutes
- 32.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) it has a price (d) delivered to your door
- 33.Which of these is a clear unique selling point? (a) free name tags (b) we sell things (c) it has a price (d) it is a product
- 34.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 35.Which of these is an unfair way to compete? (a) grabbing their spot (b) faster service (c) a new flavour (d) a fair, lower price
- 36.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 37.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 38.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) personalised with names (d) same as every stall
- 39.Which of these is an unfair way to compete? (a) better quality (b) a fair, lower price (c) faster service (d) lying about a rival
- 40.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
Answer key
- not a USP
- a sugar-free recipe
- same as every stall
- True
- a rival seller
- better quality
- a clear USP
- a fair, lower price
- spreading rumours
- to set a fair price
- a clear USP
- grabbing their spot
- faster service
- a fair way to compete
- ask what buyers miss
- a fair way to compete
- a fair way to compete
- True
- True
- a fair way to compete
- it is a product
- True
- friendlier service
- a cleaner stall
- we are open
- copying a rival’s logo
- copying a rival’s logo
- a new flavour
- we have a table
- better quality
- we have a table
- delivered to your door
- free name tags
- not a USP
- grabbing their spot
- a clear USP
- an unfair way
- personalised with names
- lying about a rival
- False
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