Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 2.🧪 How can you find a USP? (a) ask what buyers miss (b) skip it (c) pick a random word (d) copy the rival exactly
- 3.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 4.🛍️ Why is competition good for customers? (a) prices always rise (b) they get better choices (c) shops get rude (d) it is not good
- 5.🔍 Which is the odd one out? (a) friendlier service (b) posting fake reviews (c) breaking their sign (d) copying a rival’s logo
- 6.🔍 Which is the odd one out? (a) free name tags (b) a new flavour each week (c) we have a table (d) made from waste paper
- 7.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) spreading rumours (d) better quality
- 8.🔍 Which is the odd one out? (a) it has a price (b) a sugar-free recipe (c) personalised with names (d) a new flavour each week
- 9.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 10.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a unique selling point (d) a higher price only
- 11.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 12.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 13.🔍 Which is the odd one out? (a) better quality (b) lying about a rival (c) a fair, lower price (d) a cleaner stall
- 14.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 15.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 16.Which of these is an unfair way to compete? (a) lying about a rival (b) friendlier service (c) a new flavour (d) better quality
- 17.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 18.🔍 Which is the odd one out? (a) a cleaner stall (b) spreading rumours (c) friendlier service (d) a fair, lower price
- 19.Which of these is not a unique selling point? (a) personalised with names (b) ready in five minutes (c) it is a product (d) free name tags
- 20.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 21.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) grabbing their spot (d) a fair, lower price
- 22.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 23.🔍 Which is the odd one out? (a) we sell things (b) delivered to your door (c) personalised with names (d) free name tags
- 24.🔍 Which is the odd one out? (a) we sell things (b) personalised with names (c) same as every stall (d) it is a product
- 25.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) we are open (d) a new flavour each week
- 26.🏪 What is a competitor? (a) your teammate (b) a rival seller (c) a customer (d) a supplier
- 27.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 28.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 29.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 30.Which of these is a clear unique selling point? (a) it has a price (b) it is a product (c) made from waste paper (d) we sell things
- 31.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 32.Which of these is a fair way to compete? (a) friendlier service (b) spreading rumours (c) copying a rival’s logo (d) breaking their sign
- 33.Which of these is not a unique selling point? (a) a new flavour each week (b) delivered to your door (c) it has a price (d) ready in five minutes
- 34.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 35.🔍 Which is the odd one out? (a) posting fake reviews (b) breaking their sign (c) a cleaner stall (d) spreading rumours
- 36.Which of these is not a unique selling point? (a) delivered to your door (b) same as every stall (c) a sugar-free recipe (d) ready in five minutes
- 37.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 38.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) a sugar-free recipe (d) we are open
- 39.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) friendlier service (d) breaking their sign
- 40.Which of these is a clear unique selling point? (a) personalised with names (b) same as every stall (c) we sell things (d) it is a product
Answer key
- True
- ask what buyers miss
- False
- they get better choices
- friendlier service
- we have a table
- better quality
- it has a price
- an unfair way
- a unique selling point
- False
- False
- lying about a rival
- a fair way to compete
- a clear USP
- lying about a rival
- a fair way to compete
- spreading rumours
- it is a product
- not a USP
- grabbing their spot
- a clear USP
- we sell things
- personalised with names
- a new flavour each week
- a rival seller
- True
- True
- not a USP
- made from waste paper
- a fair way to compete
- friendlier service
- it has a price
- True
- a cleaner stall
- same as every stall
- not a USP
- a sugar-free recipe
- breaking their sign
- personalised with names
Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids