Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) made from waste paper (d) it is a product
- 2.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) better quality (d) spreading rumours
- 3.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) shops get rude (d) they get better choices
- 4.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) we sell things (d) delivered to your door
- 5.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) it has a price (d) delivered to your door
- 6.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) ready in five minutes (d) it is a product
- 7.Which of these is a fair way to compete? (a) grabbing their spot (b) faster service (c) spreading rumours (d) copying a rival’s logo
- 8.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) same as every stall (d) ready in five minutes
- 9.🔍 Which is the odd one out? (a) breaking their sign (b) a fair, lower price (c) grabbing their spot (d) posting fake reviews
- 10.Which of these is an unfair way to compete? (a) a fair, lower price (b) a new flavour (c) faster service (d) posting fake reviews
- 11.🔍 Which is the odd one out? (a) spreading rumours (b) posting fake reviews (c) copying a rival’s logo (d) friendlier service
- 12.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) it is a product (d) ready in five minutes
- 13.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 14.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 15.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a customer (d) a rival seller
- 16.🔍 Which is the odd one out? (a) we are open (b) we sell things (c) free name tags (d) it is a product
- 17.🔍 Which is the odd one out? (a) same as every stall (b) we have a table (c) personalised with names (d) it is a product
- 18.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a rude sign (c) a unique selling point (d) a louder voice
- 19.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 20.Which of these is not a unique selling point? (a) a sugar-free recipe (b) ready in five minutes (c) it is a product (d) personalised with names
- 21.🔍 Which is the odd one out? (a) a cleaner stall (b) breaking their sign (c) better quality (d) friendlier service
- 22.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 23.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) we sell things (c) same as every stall (d) it has a price
- 24.Which of these is not a unique selling point? (a) we are open (b) free name tags (c) personalised with names (d) delivered to your door
- 25.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 26.🔍 Which is the odd one out? (a) free name tags (b) we have a table (c) delivered to your door (d) a new flavour each week
- 27.Which of these is a fair way to compete? (a) spreading rumours (b) better quality (c) lying about a rival (d) breaking their sign
- 28.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to complain (d) to set a fair price
- 29.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 30.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) friendlier service (c) better quality (d) faster service
- 31.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 32.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 33.🔍 Which is the odd one out? (a) we sell things (b) ready in five minutes (c) free name tags (d) delivered to your door
- 34.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 35.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 36.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 37.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) skip it (d) copy the rival exactly
- 38.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 39.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 40.🔍 Which is the odd one out? (a) spreading rumours (b) copying a rival’s logo (c) breaking their sign (d) a cleaner stall
Answer key
- made from waste paper
- spreading rumours
- they get better choices
- delivered to your door
- it has a price
- ready in five minutes
- faster service
- same as every stall
- a fair, lower price
- posting fake reviews
- friendlier service
- ready in five minutes
- True
- a clear USP
- a rival seller
- free name tags
- personalised with names
- a unique selling point
- False
- it is a product
- breaking their sign
- False
- a sugar-free recipe
- we are open
- True
- we have a table
- better quality
- to set a fair price
- a fair way to compete
- copying a rival’s logo
- a clear USP
- a clear USP
- we sell things
- an unfair way
- False
- True
- ask what buyers miss
- a clear USP
- a fair way to compete
- a cleaner stall
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