Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) it is a product (b) we have a table (c) it has a price (d) delivered to your door
- 2.Which of these is a clear unique selling point? (a) ready in five minutes (b) we sell things (c) we have a table (d) it has a price
- 3.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we sell things (c) we are open (d) same as every stall
- 4.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 5.Which of these is an unfair way to compete? (a) faster service (b) friendlier service (c) a fair, lower price (d) grabbing their spot
- 6.Which of these is an unfair way to compete? (a) lying about a rival (b) a new flavour (c) friendlier service (d) faster service
- 7.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 8.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 9.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 10.🔍 Which is the odd one out? (a) free name tags (b) it has a price (c) ready in five minutes (d) made from waste paper
- 11.🔍 Which is the odd one out? (a) posting fake reviews (b) spreading rumours (c) faster service (d) lying about a rival
- 12.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a higher price only (d) a rude sign
- 13.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 14.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) they get better choices (d) shops get rude
- 15.🔍 Which is the odd one out? (a) better quality (b) faster service (c) spreading rumours (d) a cleaner stall
- 16.Which of these is a clear unique selling point? (a) free name tags (b) we have a table (c) we sell things (d) it has a price
- 17.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 18.🔍 Which is the odd one out? (a) copying a rival’s logo (b) faster service (c) a cleaner stall (d) friendlier service
- 19.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 20.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) ready in five minutes (d) it is a product
- 21.Which of these is a clear unique selling point? (a) we have a table (b) we sell things (c) a new flavour each week (d) we are open
- 22.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 23.🔍 Which is the odd one out? (a) ready in five minutes (b) delivered to your door (c) we sell things (d) a new flavour each week
- 24.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 25.🧪 How can you find a USP? (a) ask what buyers miss (b) pick a random word (c) skip it (d) copy the rival exactly
- 26.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 27.Which of these is not a unique selling point? (a) delivered to your door (b) a new flavour each week (c) free name tags (d) we have a table
- 28.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) a cleaner stall (d) lying about a rival
- 29.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 30.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 31.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 32.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) a new flavour each week (d) it is a product
- 33.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 34.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) a new flavour each week (d) we sell things
- 35.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 36.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) free name tags (d) we sell things
- 37.🏪 What is a competitor? (a) a supplier (b) a customer (c) your teammate (d) a rival seller
- 38.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 39.🔍 Which is the odd one out? (a) same as every stall (b) free name tags (c) a sugar-free recipe (d) ready in five minutes
- 40.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
Answer key
- delivered to your door
- ready in five minutes
- a sugar-free recipe
- a fair way to compete
- grabbing their spot
- lying about a rival
- a clear USP
- not a USP
- False
- it has a price
- faster service
- a unique selling point
- an unfair way
- they get better choices
- spreading rumours
- free name tags
- False
- copying a rival’s logo
- an unfair way
- ready in five minutes
- a new flavour each week
- a clear USP
- we sell things
- a clear USP
- ask what buyers miss
- not a USP
- we have a table
- lying about a rival
- a fair way to compete
- False
- a clear USP
- it is a product
- a fair way to compete
- we sell things
- a fair way to compete
- free name tags
- a rival seller
- an unfair way
- same as every stall
- False
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