Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 2.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) a cleaner stall (d) spreading rumours
- 3.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 4.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) a fair, lower price (d) spreading rumours
- 5.🔍 Which is the odd one out? (a) made from waste paper (b) we are open (c) delivered to your door (d) free name tags
- 6.Which of these is an unfair way to compete? (a) a fair, lower price (b) posting fake reviews (c) better quality (d) friendlier service
- 7.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 8.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to set a fair price (d) to copy their sign
- 9.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 10.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 11.🔍 Which is the odd one out? (a) a sugar-free recipe (b) made from waste paper (c) same as every stall (d) free name tags
- 12.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) they get better choices (d) shops get rude
- 13.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) we sell things (d) a new flavour each week
- 14.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) same as every stall (d) delivered to your door
- 15.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) personalised with names (d) we sell things
- 16.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 17.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 18.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 19.Which of these is a fair way to compete? (a) faster service (b) breaking their sign (c) copying a rival’s logo (d) posting fake reviews
- 20.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) a sugar-free recipe (d) same as every stall
- 21.Which of these is a fair way to compete? (a) friendlier service (b) lying about a rival (c) breaking their sign (d) posting fake reviews
- 22.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 23.🔍 Which is the odd one out? (a) it has a price (b) a sugar-free recipe (c) a new flavour each week (d) free name tags
- 24.Which of these is an unfair way to compete? (a) spreading rumours (b) a cleaner stall (c) a fair, lower price (d) better quality
- 25.Which of these is not a unique selling point? (a) a new flavour each week (b) we sell things (c) free name tags (d) delivered to your door
- 26.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 27.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 28.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) breaking their sign (d) better quality
- 29.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) better quality (d) posting fake reviews
- 30.Which of these is not a unique selling point? (a) free name tags (b) it is a product (c) ready in five minutes (d) personalised with names
- 31.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 32.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 33.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 34.Which of these is a clear unique selling point? (a) ready in five minutes (b) it has a price (c) we are open (d) we have a table
- 35.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a louder voice (d) a higher price only
- 36.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 37.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 38.Which of these is a clear unique selling point? (a) a new flavour each week (b) we sell things (c) it is a product (d) same as every stall
- 39.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 40.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) pick a random word (d) copy the rival exactly
Answer key
- False
- a cleaner stall
- False
- a fair, lower price
- we are open
- posting fake reviews
- a clear USP
- to set a fair price
- an unfair way
- an unfair way
- same as every stall
- they get better choices
- a new flavour each week
- delivered to your door
- personalised with names
- True
- a clear USP
- not a USP
- faster service
- same as every stall
- friendlier service
- an unfair way
- it has a price
- spreading rumours
- we sell things
- an unfair way
- a fair way to compete
- better quality
- posting fake reviews
- it is a product
- False
- not a USP
- True
- ready in five minutes
- a unique selling point
- a fair way to compete
- not a USP
- a new flavour each week
- True
- ask what buyers miss
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