Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) same as every stall (b) we sell things (c) it has a price (d) a sugar-free recipe
- 2.Which of these is not a unique selling point? (a) a sugar-free recipe (b) delivered to your door (c) it is a product (d) made from waste paper
- 3.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 4.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 5.Which of these is a clear unique selling point? (a) personalised with names (b) it is a product (c) same as every stall (d) it has a price
- 6.Which of these is an unfair way to compete? (a) faster service (b) spreading rumours (c) a cleaner stall (d) a new flavour
- 7.Which of these is an unfair way to compete? (a) a fair, lower price (b) lying about a rival (c) a cleaner stall (d) friendlier service
- 8.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 9.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 10.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) free name tags (d) we sell things
- 11.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) it is a product (d) personalised with names
- 12.🔍 Which is the odd one out? (a) free name tags (b) we sell things (c) a sugar-free recipe (d) made from waste paper
- 13.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 14.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) we have a table (d) personalised with names
- 15.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 16.🏪 What is a competitor? (a) a customer (b) a supplier (c) a rival seller (d) your teammate
- 17.🔍 Which is the odd one out? (a) ready in five minutes (b) personalised with names (c) we are open (d) a new flavour each week
- 18.🔍 Which is the odd one out? (a) grabbing their spot (b) a cleaner stall (c) a new flavour (d) faster service
- 19.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 20.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a louder voice (c) a rude sign (d) a unique selling point
- 21.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) made from waste paper (d) we sell things
- 22.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a cleaner stall (c) a fair, lower price (d) better quality
- 23.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 24.Which of these is a clear unique selling point? (a) same as every stall (b) it has a price (c) we are open (d) free name tags
- 25.Which of these is a fair way to compete? (a) faster service (b) lying about a rival (c) breaking their sign (d) spreading rumours
- 26.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 27.Which of these is a fair way to compete? (a) breaking their sign (b) better quality (c) lying about a rival (d) copying a rival’s logo
- 28.🔍 Which is the odd one out? (a) a fair, lower price (b) a cleaner stall (c) spreading rumours (d) friendlier service
- 29.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) they get better choices (d) shops get rude
- 30.🔍 Which is the odd one out? (a) spreading rumours (b) faster service (c) breaking their sign (d) posting fake reviews
- 31.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) lying about a rival (d) grabbing their spot
- 32.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 33.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 34.🔍 Which is the odd one out? (a) faster service (b) a fair, lower price (c) a new flavour (d) lying about a rival
- 35.Which of these is an unfair way to compete? (a) a cleaner stall (b) friendlier service (c) faster service (d) copying a rival’s logo
- 36.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to close them down (d) to set a fair price
- 37.🔍 Which is the odd one out? (a) free name tags (b) personalised with names (c) same as every stall (d) delivered to your door
- 38.🔍 Which is the odd one out? (a) we have a table (b) delivered to your door (c) we sell things (d) we are open
- 39.🔍 Which is the odd one out? (a) posting fake reviews (b) better quality (c) spreading rumours (d) grabbing their spot
- 40.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
Answer key
- a sugar-free recipe
- it is a product
- an unfair way
- a clear USP
- personalised with names
- spreading rumours
- lying about a rival
- False
- a fair way to compete
- free name tags
- it is a product
- we sell things
- True
- personalised with names
- a clear USP
- a rival seller
- we are open
- grabbing their spot
- False
- a unique selling point
- made from waste paper
- copying a rival’s logo
- False
- free name tags
- faster service
- True
- better quality
- spreading rumours
- they get better choices
- faster service
- friendlier service
- a fair way to compete
- a clear USP
- lying about a rival
- copying a rival’s logo
- to set a fair price
- same as every stall
- delivered to your door
- better quality
- False
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