Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 2.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 3.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 4.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 5.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) better quality (d) grabbing their spot
- 6.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 7.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) posting fake reviews (d) better quality
- 8.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 9.🔍 Which is the odd one out? (a) copying a rival’s logo (b) grabbing their spot (c) a cleaner stall (d) posting fake reviews
- 10.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 11.Which of these is a fair way to compete? (a) friendlier service (b) grabbing their spot (c) breaking their sign (d) copying a rival’s logo
- 12.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 13.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) prices always rise (d) they get better choices
- 14.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) faster service (d) breaking their sign
- 15.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 16.Which of these is a fair way to compete? (a) copying a rival’s logo (b) lying about a rival (c) posting fake reviews (d) a fair, lower price
- 17.🔍 Which is the odd one out? (a) we have a table (b) free name tags (c) a new flavour each week (d) a sugar-free recipe
- 18.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 19.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 20.Which of these is a clear unique selling point? (a) it is a product (b) we are open (c) same as every stall (d) delivered to your door
- 21.🔍 Which is the odd one out? (a) it has a price (b) ready in five minutes (c) a new flavour each week (d) personalised with names
- 22.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) a sugar-free recipe (d) it is a product
- 23.🔍 Which is the odd one out? (a) a sugar-free recipe (b) personalised with names (c) we sell things (d) made from waste paper
- 24.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 25.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) a new flavour (c) a fair, lower price (d) a cleaner stall
- 26.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
- 27.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 28.🔍 Which is the odd one out? (a) delivered to your door (b) a new flavour each week (c) a sugar-free recipe (d) it is a product
- 29.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we have a table (c) delivered to your door (d) free name tags
- 30.Which of these is an unfair way to compete? (a) a new flavour (b) a fair, lower price (c) friendlier service (d) lying about a rival
- 31.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 32.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 33.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a unique selling point (d) a higher price only
- 34.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 35.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) faster service (d) lying about a rival
- 36.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 37.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 38.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to set a fair price (c) to copy their sign (d) to complain
- 39.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) better quality (d) spreading rumours
- 40.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) we sell things (d) ready in five minutes
Answer key
- a clear USP
- True
- a fair way to compete
- not a USP
- better quality
- an unfair way
- posting fake reviews
- a clear USP
- a cleaner stall
- a fair way to compete
- friendlier service
- a clear USP
- they get better choices
- faster service
- False
- a fair, lower price
- we have a table
- a clear USP
- a fair way to compete
- delivered to your door
- it has a price
- a sugar-free recipe
- we sell things
- an unfair way
- copying a rival’s logo
- a rival seller
- False
- it is a product
- we have a table
- lying about a rival
- True
- a fair way to compete
- a unique selling point
- a fair way to compete
- lying about a rival
- False
- not a USP
- to set a fair price
- spreading rumours
- ready in five minutes
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