Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) free name tags (b) a sugar-free recipe (c) same as every stall (d) a new flavour each week
- 2.Which of these is not a unique selling point? (a) delivered to your door (b) ready in five minutes (c) it is a product (d) free name tags
- 3.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 4.🔍 Which is the odd one out? (a) delivered to your door (b) a new flavour each week (c) ready in five minutes (d) same as every stall
- 5.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 6.🔍 Which is the odd one out? (a) same as every stall (b) it has a price (c) we have a table (d) delivered to your door
- 7.🔍 Which is the odd one out? (a) ready in five minutes (b) personalised with names (c) we are open (d) a new flavour each week
- 8.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 9.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 10.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 11.Which of these is a fair way to compete? (a) a cleaner stall (b) posting fake reviews (c) grabbing their spot (d) lying about a rival
- 12.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) ready in five minutes (d) it is a product
- 13.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a customer (d) a rival seller
- 14.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) a new flavour (d) lying about a rival
- 15.🔍 Which is the odd one out? (a) made from waste paper (b) ready in five minutes (c) a new flavour each week (d) we have a table
- 16.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) friendlier service (d) copying a rival’s logo
- 17.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 18.Which of these is a fair way to compete? (a) spreading rumours (b) grabbing their spot (c) better quality (d) breaking their sign
- 19.🔍 Which is the odd one out? (a) we have a table (b) it has a price (c) it is a product (d) made from waste paper
- 20.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 21.🔍 Which is the odd one out? (a) made from waste paper (b) we sell things (c) personalised with names (d) a sugar-free recipe
- 22.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) prices always rise (d) shops get rude
- 23.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) a sugar-free recipe (d) we sell things
- 24.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 25.Which of these is a fair way to compete? (a) spreading rumours (b) friendlier service (c) copying a rival’s logo (d) posting fake reviews
- 26.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 27.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) made from waste paper (d) we sell things
- 28.🔍 Which is the odd one out? (a) grabbing their spot (b) spreading rumours (c) faster service (d) breaking their sign
- 29.Which of these is a clear unique selling point? (a) it is a product (b) delivered to your door (c) we are open (d) we sell things
- 30.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 31.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 32.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
- 33.🔍 Which is the odd one out? (a) better quality (b) copying a rival’s logo (c) lying about a rival (d) breaking their sign
- 34.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 35.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 36.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 37.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 38.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 39.Which of these is a fair way to compete? (a) grabbing their spot (b) a fair, lower price (c) copying a rival’s logo (d) lying about a rival
- 40.🔍 Which is the odd one out? (a) posting fake reviews (b) a cleaner stall (c) friendlier service (d) better quality
Answer key
- same as every stall
- it is a product
- not a USP
- same as every stall
- a clear USP
- delivered to your door
- we are open
- a fair way to compete
- False
- not a USP
- a cleaner stall
- it is a product
- a rival seller
- a new flavour
- we have a table
- friendlier service
- True
- better quality
- made from waste paper
- True
- we sell things
- they get better choices
- a sugar-free recipe
- False
- friendlier service
- an unfair way
- made from waste paper
- faster service
- delivered to your door
- False
- False
- a unique selling point
- better quality
- not a USP
- a clear USP
- False
- a fair way to compete
- an unfair way
- a fair, lower price
- posting fake reviews
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