Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) ready in five minutes (d) we sell things
- 2.Which of these is not a unique selling point? (a) personalised with names (b) free name tags (c) made from waste paper (d) it has a price
- 3.🔍 Which is the odd one out? (a) a new flavour (b) faster service (c) breaking their sign (d) better quality
- 4.🔍 Which is the odd one out? (a) ready in five minutes (b) same as every stall (c) a sugar-free recipe (d) a new flavour each week
- 5.🔍 Which is the odd one out? (a) made from waste paper (b) delivered to your door (c) a new flavour each week (d) it has a price
- 6.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 7.🔍 Which is the odd one out? (a) a new flavour (b) a cleaner stall (c) faster service (d) grabbing their spot
- 8.🏪 What is a competitor? (a) a rival seller (b) a supplier (c) your teammate (d) a customer
- 9.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 10.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 11.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 12.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 13.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 14.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to close them down (d) to set a fair price
- 15.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 16.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 17.🔍 Which is the odd one out? (a) ready in five minutes (b) we sell things (c) free name tags (d) a new flavour each week
- 18.🔍 Which is the odd one out? (a) we have a table (b) delivered to your door (c) free name tags (d) ready in five minutes
- 19.Which of these is a clear unique selling point? (a) we sell things (b) free name tags (c) we have a table (d) it has a price
- 20.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 21.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 22.🔍 Which is the odd one out? (a) breaking their sign (b) grabbing their spot (c) better quality (d) lying about a rival
- 23.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 24.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a higher price only (d) a louder voice
- 25.Which of these is a fair way to compete? (a) copying a rival’s logo (b) a cleaner stall (c) posting fake reviews (d) lying about a rival
- 26.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 27.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) spreading rumours (d) a new flavour
- 28.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 29.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 30.🛍️ Why is competition good for customers? (a) prices always rise (b) they get better choices (c) it is not good (d) shops get rude
- 31.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 32.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 33.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) same as every stall (d) delivered to your door
- 34.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) same as every stall (d) personalised with names
- 35.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 36.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) spreading rumours (d) friendlier service
- 37.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) a fair, lower price (d) grabbing their spot
- 38.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 39.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 40.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) lying about a rival (d) faster service
Answer key
- ready in five minutes
- it has a price
- breaking their sign
- same as every stall
- it has a price
- an unfair way
- grabbing their spot
- a rival seller
- True
- a clear USP
- True
- a clear USP
- False
- to set a fair price
- False
- a clear USP
- we sell things
- we have a table
- free name tags
- an unfair way
- True
- better quality
- True
- a unique selling point
- a cleaner stall
- an unfair way
- a new flavour
- True
- True
- they get better choices
- not a USP
- False
- same as every stall
- personalised with names
- not a USP
- friendlier service
- a fair, lower price
- not a USP
- False
- faster service
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