Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 What is a competitor? (a) a rival seller (b) your teammate (c) a supplier (d) a customer
- 2.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 3.🔍 Which is the odd one out? (a) made from waste paper (b) it is a product (c) ready in five minutes (d) free name tags
- 4.🔍 Which is the odd one out? (a) copying a rival’s logo (b) grabbing their spot (c) friendlier service (d) lying about a rival
- 5.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) a fair, lower price (d) grabbing their spot
- 6.Which of these is an unfair way to compete? (a) faster service (b) a cleaner stall (c) grabbing their spot (d) a fair, lower price
- 7.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a louder voice (d) a unique selling point
- 8.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 9.🔍 Which is the odd one out? (a) same as every stall (b) ready in five minutes (c) we sell things (d) we are open
- 10.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 11.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we are open (c) a new flavour each week (d) ready in five minutes
- 12.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to set a fair price (d) to complain
- 13.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 14.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 15.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 16.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) a new flavour (d) posting fake reviews
- 17.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 18.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 19.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 20.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) faster service (d) copying a rival’s logo
- 21.🔍 Which is the odd one out? (a) same as every stall (b) a new flavour each week (c) ready in five minutes (d) delivered to your door
- 22.Which of these is a clear unique selling point? (a) we are open (b) it is a product (c) ready in five minutes (d) it has a price
- 23.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a new flavour (c) spreading rumours (d) breaking their sign
- 24.Which of these is a clear unique selling point? (a) it has a price (b) a sugar-free recipe (c) it is a product (d) we sell things
- 25.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we sell things (c) free name tags (d) made from waste paper
- 26.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) better quality (d) copying a rival’s logo
- 27.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 28.🔍 Which is the odd one out? (a) free name tags (b) a new flavour each week (c) delivered to your door (d) it has a price
- 29.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) it has a price (d) free name tags
- 30.Which of these is an unfair way to compete? (a) friendlier service (b) copying a rival’s logo (c) better quality (d) a fair, lower price
- 31.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 32.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 33.🔍 Which is the odd one out? (a) a new flavour (b) friendlier service (c) breaking their sign (d) a fair, lower price
- 34.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) free name tags (d) we are open
- 35.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 36.🔍 Which is the odd one out? (a) we have a table (b) we sell things (c) it is a product (d) personalised with names
- 37.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 38.Which of these is an unfair way to compete? (a) lying about a rival (b) faster service (c) a new flavour (d) a fair, lower price
- 39.Which of these is not a unique selling point? (a) a sugar-free recipe (b) delivered to your door (c) free name tags (d) we are open
- 40.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) breaking their sign (d) better quality
Answer key
- a rival seller
- an unfair way
- it is a product
- friendlier service
- grabbing their spot
- grabbing their spot
- a unique selling point
- a clear USP
- ready in five minutes
- a clear USP
- we are open
- to set a fair price
- False
- False
- an unfair way
- a new flavour
- not a USP
- True
- a fair way to compete
- faster service
- same as every stall
- ready in five minutes
- a new flavour
- a sugar-free recipe
- we sell things
- copying a rival’s logo
- an unfair way
- it has a price
- free name tags
- copying a rival’s logo
- not a USP
- a clear USP
- breaking their sign
- free name tags
- a clear USP
- personalised with names
- not a USP
- lying about a rival
- we are open
- better quality
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