Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to close them down (d) to set a fair price
- 2.🔍 Which is the odd one out? (a) copying a rival’s logo (b) better quality (c) breaking their sign (d) grabbing their spot
- 3.Which of these is a clear unique selling point? (a) we sell things (b) made from waste paper (c) it is a product (d) we are open
- 4.🔍 Which is the odd one out? (a) a new flavour (b) spreading rumours (c) friendlier service (d) a fair, lower price
- 5.Which of these is an unfair way to compete? (a) a fair, lower price (b) friendlier service (c) a new flavour (d) posting fake reviews
- 6.🔍 Which is the odd one out? (a) it has a price (b) we sell things (c) personalised with names (d) we are open
- 7.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 8.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 9.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 10.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 11.🔍 Which is the odd one out? (a) we sell things (b) it has a price (c) we have a table (d) delivered to your door
- 12.🔍 Which is the odd one out? (a) made from waste paper (b) free name tags (c) same as every stall (d) delivered to your door
- 13.🔍 Which is the odd one out? (a) we have a table (b) ready in five minutes (c) same as every stall (d) we are open
- 14.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) a sugar-free recipe (d) it has a price
- 15.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 16.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 17.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 18.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 19.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 20.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 21.🏪 What is a competitor? (a) a customer (b) your teammate (c) a supplier (d) a rival seller
- 22.🔍 Which is the odd one out? (a) ready in five minutes (b) made from waste paper (c) it is a product (d) delivered to your door
- 23.🔍 Which is the odd one out? (a) free name tags (b) a sugar-free recipe (c) delivered to your door (d) we sell things
- 24.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) breaking their sign (d) a new flavour
- 25.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 26.🔍 Which is the odd one out? (a) a new flavour (b) a cleaner stall (c) better quality (d) lying about a rival
- 27.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 28.Which of these is not a unique selling point? (a) same as every stall (b) delivered to your door (c) made from waste paper (d) free name tags
- 29.🔍 Which is the odd one out? (a) delivered to your door (b) free name tags (c) we have a table (d) a sugar-free recipe
- 30.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) a sugar-free recipe (d) same as every stall
- 31.Which of these is a clear unique selling point? (a) it is a product (b) ready in five minutes (c) we are open (d) we have a table
- 32.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 33.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) a new flavour (d) grabbing their spot
- 34.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 35.Which of these is an unfair way to compete? (a) a fair, lower price (b) copying a rival’s logo (c) a cleaner stall (d) better quality
- 36.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 37.🔍 Which is the odd one out? (a) it is a product (b) same as every stall (c) free name tags (d) it has a price
- 38.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 39.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 40.Which of these is a fair way to compete? (a) copying a rival’s logo (b) faster service (c) posting fake reviews (d) spreading rumours
Answer key
- to set a fair price
- better quality
- made from waste paper
- spreading rumours
- posting fake reviews
- personalised with names
- False
- True
- an unfair way
- not a USP
- delivered to your door
- same as every stall
- ready in five minutes
- it has a price
- a clear USP
- a fair way to compete
- True
- False
- a clear USP
- False
- a rival seller
- it is a product
- we sell things
- breaking their sign
- True
- lying about a rival
- not a USP
- same as every stall
- we have a table
- a sugar-free recipe
- ready in five minutes
- an unfair way
- grabbing their spot
- a fair way to compete
- copying a rival’s logo
- a clear USP
- free name tags
- not a USP
- True
- faster service
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