Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 2.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 3.Which of these is not a unique selling point? (a) ready in five minutes (b) free name tags (c) delivered to your door (d) we sell things
- 4.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 5.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 6.Which of these is an unfair way to compete? (a) better quality (b) faster service (c) copying a rival’s logo (d) a new flavour
- 7.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) friendlier service (d) spreading rumours
- 8.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 9.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 10.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) a new flavour each week (d) we have a table
- 11.🔍 Which is the odd one out? (a) we are open (b) it has a price (c) free name tags (d) we sell things
- 12.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) friendlier service (d) copying a rival’s logo
- 13.🏪 What is a competitor? (a) a supplier (b) a customer (c) your teammate (d) a rival seller
- 14.Which of these is a clear unique selling point? (a) we sell things (b) ready in five minutes (c) we have a table (d) we are open
- 15.🔍 Which is the odd one out? (a) copying a rival’s logo (b) grabbing their spot (c) a cleaner stall (d) posting fake reviews
- 16.Which of these is an unfair way to compete? (a) faster service (b) better quality (c) a fair, lower price (d) grabbing their spot
- 17.🔍 Which is the odd one out? (a) copying a rival’s logo (b) grabbing their spot (c) spreading rumours (d) better quality
- 18.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 19.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) grabbing their spot (d) friendlier service
- 20.Which of these is not a unique selling point? (a) made from waste paper (b) it is a product (c) delivered to your door (d) a sugar-free recipe
- 21.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) shops get rude (d) prices always rise
- 22.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) a new flavour each week (d) it is a product
- 23.Which of these is a clear unique selling point? (a) free name tags (b) we sell things (c) it has a price (d) we are open
- 24.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 25.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 26.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) pick a random word (d) ask what buyers miss
- 27.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to copy their sign (d) to set a fair price
- 28.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 29.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) made from waste paper (d) we have a table
- 30.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 31.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 32.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) ready in five minutes (d) we are open
- 33.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 34.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a rude sign (d) a higher price only
- 35.Which of these is a clear unique selling point? (a) it is a product (b) a sugar-free recipe (c) we are open (d) same as every stall
- 36.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 37.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 38.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 39.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 40.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
Answer key
- a fair way to compete
- False
- we sell things
- True
- a clear USP
- copying a rival’s logo
- friendlier service
- not a USP
- a clear USP
- a new flavour each week
- free name tags
- copying a rival’s logo
- a rival seller
- ready in five minutes
- a cleaner stall
- grabbing their spot
- better quality
- True
- grabbing their spot
- it is a product
- they get better choices
- a new flavour each week
- free name tags
- a clear USP
- True
- ask what buyers miss
- to set a fair price
- not a USP
- made from waste paper
- True
- a clear USP
- ready in five minutes
- an unfair way
- a unique selling point
- a sugar-free recipe
- an unfair way
- a fair way to compete
- an unfair way
- not a USP
- a fair way to compete
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