Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) free name tags (b) we have a table (c) it has a price (d) we are open
- 2.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 3.🔍 Which is the odd one out? (a) we have a table (b) delivered to your door (c) personalised with names (d) a sugar-free recipe
- 4.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 5.Which of these is an unfair way to compete? (a) a new flavour (b) posting fake reviews (c) faster service (d) better quality
- 6.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 7.🏪 What is a competitor? (a) your teammate (b) a rival seller (c) a supplier (d) a customer
- 8.Which of these is a fair way to compete? (a) faster service (b) breaking their sign (c) lying about a rival (d) copying a rival’s logo
- 9.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 10.🔍 Which is the odd one out? (a) free name tags (b) a new flavour each week (c) same as every stall (d) personalised with names
- 11.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a rude sign (c) a unique selling point (d) a louder voice
- 12.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 13.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) made from waste paper (d) same as every stall
- 14.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 15.🔍 Which is the odd one out? (a) faster service (b) copying a rival’s logo (c) a cleaner stall (d) a new flavour
- 16.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 17.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) shops get rude (d) prices always rise
- 18.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) friendlier service (d) posting fake reviews
- 19.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) ask what buyers miss (d) skip it
- 20.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to copy their sign (d) to set a fair price
- 21.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) we sell things (d) ready in five minutes
- 22.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 23.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 24.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 25.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) breaking their sign (d) faster service
- 26.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 27.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 28.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 29.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 30.Which of these is an unfair way to compete? (a) spreading rumours (b) better quality (c) friendlier service (d) faster service
- 31.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 32.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 33.🔍 Which is the odd one out? (a) grabbing their spot (b) better quality (c) a fair, lower price (d) friendlier service
- 34.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 35.Which of these is a fair way to compete? (a) lying about a rival (b) friendlier service (c) spreading rumours (d) copying a rival’s logo
- 36.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 37.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) a sugar-free recipe (d) we sell things
- 38.🔍 Which is the odd one out? (a) free name tags (b) we are open (c) delivered to your door (d) a new flavour each week
- 39.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) a sugar-free recipe (d) we are open
- 40.Which of these is not a unique selling point? (a) free name tags (b) a sugar-free recipe (c) delivered to your door (d) we have a table
Answer key
- free name tags
- True
- we have a table
- a fair way to compete
- posting fake reviews
- not a USP
- a rival seller
- faster service
- a fair way to compete
- same as every stall
- a unique selling point
- False
- made from waste paper
- not a USP
- copying a rival’s logo
- True
- they get better choices
- posting fake reviews
- ask what buyers miss
- to set a fair price
- we sell things
- a fair way to compete
- a clear USP
- an unfair way
- breaking their sign
- True
- an unfair way
- a clear USP
- True
- spreading rumours
- False
- not a USP
- grabbing their spot
- False
- friendlier service
- True
- a sugar-free recipe
- we are open
- a sugar-free recipe
- we have a table
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