Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) prices always rise (d) they get better choices
- 2.Which of these is an unfair way to compete? (a) better quality (b) spreading rumours (c) friendlier service (d) faster service
- 3.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 4.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) a new flavour each week (d) we sell things
- 5.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a cleaner stall (c) friendlier service (d) better quality
- 6.Which of these is a clear unique selling point? (a) we have a table (b) delivered to your door (c) same as every stall (d) we sell things
- 7.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) copy the rival exactly (d) pick a random word
- 8.🔍 Which is the odd one out? (a) free name tags (b) a new flavour each week (c) delivered to your door (d) it is a product
- 9.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 10.Which of these is not a unique selling point? (a) a new flavour each week (b) we sell things (c) delivered to your door (d) ready in five minutes
- 11.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) a new flavour (d) lying about a rival
- 12.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to set a fair price (d) to copy their sign
- 13.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 14.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) better quality (d) posting fake reviews
- 15.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 16.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 17.Which of these is an unfair way to compete? (a) better quality (b) friendlier service (c) breaking their sign (d) faster service
- 18.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 19.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) posting fake reviews (d) a fair, lower price
- 20.🔍 Which is the odd one out? (a) copying a rival’s logo (b) spreading rumours (c) a fair, lower price (d) breaking their sign
- 21.🔍 Which is the odd one out? (a) free name tags (b) same as every stall (c) we sell things (d) we are open
- 22.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 23.Which of these is a clear unique selling point? (a) we are open (b) same as every stall (c) it is a product (d) made from waste paper
- 24.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 25.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 26.Which of these is not a unique selling point? (a) personalised with names (b) a sugar-free recipe (c) free name tags (d) it is a product
- 27.Which of these is not a unique selling point? (a) it has a price (b) personalised with names (c) ready in five minutes (d) a new flavour each week
- 28.🔍 Which is the odd one out? (a) it has a price (b) we are open (c) we sell things (d) personalised with names
- 29.Which of these is an unfair way to compete? (a) faster service (b) copying a rival’s logo (c) a cleaner stall (d) friendlier service
- 30.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 31.🔍 Which is the odd one out? (a) faster service (b) lying about a rival (c) better quality (d) a cleaner stall
- 32.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 33.🔍 Which is the odd one out? (a) it is a product (b) same as every stall (c) made from waste paper (d) we sell things
- 34.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 35.🔍 Which is the odd one out? (a) breaking their sign (b) a cleaner stall (c) lying about a rival (d) posting fake reviews
- 36.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 37.🔍 Which is the odd one out? (a) spreading rumours (b) friendlier service (c) a cleaner stall (d) a fair, lower price
- 38.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) it is a product (d) personalised with names
- 39.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 40.🔍 Which is the odd one out? (a) a new flavour each week (b) delivered to your door (c) ready in five minutes (d) it has a price
Answer key
- they get better choices
- spreading rumours
- False
- a new flavour each week
- copying a rival’s logo
- delivered to your door
- ask what buyers miss
- it is a product
- a fair way to compete
- we sell things
- a new flavour
- to set a fair price
- a clear USP
- better quality
- not a USP
- False
- breaking their sign
- False
- a fair, lower price
- a fair, lower price
- free name tags
- a clear USP
- made from waste paper
- a clear USP
- an unfair way
- it is a product
- it has a price
- personalised with names
- copying a rival’s logo
- an unfair way
- lying about a rival
- a clear USP
- made from waste paper
- an unfair way
- a cleaner stall
- an unfair way
- spreading rumours
- personalised with names
- False
- it has a price
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