Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) delivered to your door (b) it is a product (c) a new flavour each week (d) personalised with names
- 2.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) we have a table (d) a new flavour each week
- 3.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) grabbing their spot (d) better quality
- 4.🔍 Which is the odd one out? (a) breaking their sign (b) better quality (c) grabbing their spot (d) lying about a rival
- 5.🔍 Which is the odd one out? (a) it is a product (b) free name tags (c) we have a table (d) it has a price
- 6.🔍 Which is the odd one out? (a) faster service (b) a cleaner stall (c) posting fake reviews (d) friendlier service
- 7.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 8.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 9.Which of these is a clear unique selling point? (a) it has a price (b) a new flavour each week (c) we have a table (d) same as every stall
- 10.Which of these is a fair way to compete? (a) better quality (b) copying a rival’s logo (c) spreading rumours (d) lying about a rival
- 11.🏪 What is a competitor? (a) a customer (b) your teammate (c) a supplier (d) a rival seller
- 12.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 13.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) a cleaner stall (d) faster service
- 14.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 15.🔍 Which is the odd one out? (a) made from waste paper (b) free name tags (c) ready in five minutes (d) it has a price
- 16.Which of these is a fair way to compete? (a) breaking their sign (b) a new flavour (c) lying about a rival (d) copying a rival’s logo
- 17.Which of these is not a unique selling point? (a) personalised with names (b) made from waste paper (c) we are open (d) delivered to your door
- 18.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) friendlier service (d) copying a rival’s logo
- 19.Which of these is not a unique selling point? (a) a new flavour each week (b) ready in five minutes (c) free name tags (d) we have a table
- 20.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 21.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 22.🔍 Which is the odd one out? (a) we sell things (b) it has a price (c) ready in five minutes (d) it is a product
- 23.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to set a fair price (d) to copy their sign
- 24.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 25.🔍 Which is the odd one out? (a) a sugar-free recipe (b) it is a product (c) we are open (d) we sell things
- 26.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 27.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) shops get rude (d) prices always rise
- 28.🔍 Which is the odd one out? (a) a new flavour each week (b) same as every stall (c) personalised with names (d) free name tags
- 29.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 30.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 31.Which of these is a fair way to compete? (a) breaking their sign (b) posting fake reviews (c) faster service (d) lying about a rival
- 32.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 33.Which of these is a clear unique selling point? (a) it is a product (b) we are open (c) free name tags (d) we have a table
- 34.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 35.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) grabbing their spot (d) a new flavour
- 36.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 37.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a fair, lower price (c) spreading rumours (d) posting fake reviews
- 38.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 39.🔍 Which is the odd one out? (a) it is a product (b) a new flavour each week (c) made from waste paper (d) delivered to your door
- 40.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
Answer key
- it is a product
- a new flavour each week
- grabbing their spot
- better quality
- free name tags
- posting fake reviews
- not a USP
- an unfair way
- a new flavour each week
- better quality
- a rival seller
- not a USP
- lying about a rival
- not a USP
- it has a price
- a new flavour
- we are open
- friendlier service
- we have a table
- a fair way to compete
- False
- ready in five minutes
- to set a fair price
- a fair way to compete
- a sugar-free recipe
- a clear USP
- they get better choices
- same as every stall
- True
- not a USP
- faster service
- a clear USP
- free name tags
- an unfair way
- grabbing their spot
- a fair way to compete
- a fair, lower price
- a clear USP
- it is a product
- True
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