Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a customer (d) a rival seller
- 2.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a new flavour (c) lying about a rival (d) spreading rumours
- 3.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 4.Which of these is not a unique selling point? (a) made from waste paper (b) we sell things (c) ready in five minutes (d) delivered to your door
- 5.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 6.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 7.🔍 Which is the odd one out? (a) breaking their sign (b) grabbing their spot (c) posting fake reviews (d) a fair, lower price
- 8.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 9.🔍 Which is the odd one out? (a) it has a price (b) a sugar-free recipe (c) we have a table (d) we are open
- 10.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 11.🔍 Which is the odd one out? (a) we sell things (b) delivered to your door (c) we have a table (d) same as every stall
- 12.Which of these is a clear unique selling point? (a) we are open (b) free name tags (c) we have a table (d) it has a price
- 13.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 14.Which of these is an unfair way to compete? (a) friendlier service (b) a new flavour (c) better quality (d) posting fake reviews
- 15.🔍 Which is the odd one out? (a) it is a product (b) a new flavour each week (c) we have a table (d) we sell things
- 16.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 17.Which of these is a clear unique selling point? (a) same as every stall (b) a sugar-free recipe (c) it has a price (d) we have a table
- 18.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) same as every stall (d) made from waste paper
- 19.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 20.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 21.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 22.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) ask what buyers miss (d) copy the rival exactly
- 23.Which of these is not a unique selling point? (a) we have a table (b) a sugar-free recipe (c) made from waste paper (d) free name tags
- 24.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 25.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 26.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 27.Which of these is a fair way to compete? (a) copying a rival’s logo (b) friendlier service (c) breaking their sign (d) lying about a rival
- 28.Which of these is a clear unique selling point? (a) we are open (b) it is a product (c) ready in five minutes (d) it has a price
- 29.🔍 Which is the odd one out? (a) a cleaner stall (b) grabbing their spot (c) a new flavour (d) friendlier service
- 30.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 31.🔍 Which is the odd one out? (a) we sell things (b) personalised with names (c) made from waste paper (d) delivered to your door
- 32.🛍️ Why is competition good for customers? (a) shops get rude (b) they get better choices (c) it is not good (d) prices always rise
- 33.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 34.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to set a fair price (c) to copy their sign (d) to complain
- 35.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 36.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 37.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) a fair, lower price (d) lying about a rival
- 38.Which of these is not a unique selling point? (a) a sugar-free recipe (b) free name tags (c) it is a product (d) ready in five minutes
- 39.🔍 Which is the odd one out? (a) we sell things (b) it has a price (c) free name tags (d) same as every stall
- 40.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
Answer key
- a rival seller
- a new flavour
- a fair way to compete
- we sell things
- an unfair way
- a clear USP
- a fair, lower price
- an unfair way
- a sugar-free recipe
- a clear USP
- delivered to your door
- free name tags
- False
- posting fake reviews
- a new flavour each week
- False
- a sugar-free recipe
- made from waste paper
- False
- a clear USP
- False
- ask what buyers miss
- we have a table
- not a USP
- a fair way to compete
- True
- friendlier service
- ready in five minutes
- grabbing their spot
- True
- we sell things
- they get better choices
- False
- to set a fair price
- not a USP
- not a USP
- a fair, lower price
- it is a product
- free name tags
- a fair way to compete
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