Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) free name tags (b) same as every stall (c) we are open (d) it is a product
- 2.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 3.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 4.🔍 Which is the odd one out? (a) better quality (b) faster service (c) a fair, lower price (d) spreading rumours
- 5.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 6.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 7.🔍 Which is the odd one out? (a) we sell things (b) we have a table (c) ready in five minutes (d) it is a product
- 8.Which of these is a clear unique selling point? (a) it is a product (b) we are open (c) same as every stall (d) made from waste paper
- 9.Which of these is not a unique selling point? (a) personalised with names (b) a new flavour each week (c) it is a product (d) made from waste paper
- 10.Which of these is an unfair way to compete? (a) posting fake reviews (b) friendlier service (c) a cleaner stall (d) better quality
- 11.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 12.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 13.🔍 Which is the odd one out? (a) a new flavour (b) faster service (c) copying a rival’s logo (d) friendlier service
- 14.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 15.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 16.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 17.🔍 Which is the odd one out? (a) personalised with names (b) a new flavour each week (c) made from waste paper (d) it is a product
- 18.Which of these is a clear unique selling point? (a) same as every stall (b) ready in five minutes (c) we have a table (d) it has a price
- 19.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) lying about a rival (d) a cleaner stall
- 20.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) personalised with names (d) we are open
- 21.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 22.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a unique selling point (d) a higher price only
- 23.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 24.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 25.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 26.🛍️ Why is competition good for customers? (a) shops get rude (b) prices always rise (c) it is not good (d) they get better choices
- 27.Which of these is a clear unique selling point? (a) it is a product (b) delivered to your door (c) same as every stall (d) we have a table
- 28.🔍 Which is the odd one out? (a) copying a rival’s logo (b) breaking their sign (c) grabbing their spot (d) a new flavour
- 29.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) we are open (d) a sugar-free recipe
- 30.🔍 Which is the odd one out? (a) copying a rival’s logo (b) posting fake reviews (c) faster service (d) grabbing their spot
- 31.Which of these is a fair way to compete? (a) lying about a rival (b) posting fake reviews (c) faster service (d) copying a rival’s logo
- 32.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 33.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to copy their sign (d) to set a fair price
- 34.🔍 Which is the odd one out? (a) breaking their sign (b) posting fake reviews (c) spreading rumours (d) friendlier service
- 35.🔍 Which is the odd one out? (a) we are open (b) ready in five minutes (c) a sugar-free recipe (d) free name tags
- 36.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 37.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 38.Which of these is a fair way to compete? (a) grabbing their spot (b) posting fake reviews (c) friendlier service (d) spreading rumours
- 39.Which of these is a fair way to compete? (a) lying about a rival (b) spreading rumours (c) grabbing their spot (d) a cleaner stall
- 40.🔍 Which is the odd one out? (a) it has a price (b) a new flavour each week (c) we sell things (d) we are open
Answer key
- free name tags
- a clear USP
- False
- spreading rumours
- a fair way to compete
- an unfair way
- ready in five minutes
- made from waste paper
- it is a product
- posting fake reviews
- a clear USP
- False
- copying a rival’s logo
- a fair way to compete
- not a USP
- a fair way to compete
- it is a product
- ready in five minutes
- lying about a rival
- we are open
- not a USP
- a unique selling point
- an unfair way
- a fair way to compete
- not a USP
- they get better choices
- delivered to your door
- a new flavour
- a sugar-free recipe
- faster service
- faster service
- an unfair way
- to set a fair price
- friendlier service
- we are open
- a clear USP
- not a USP
- friendlier service
- a cleaner stall
- a new flavour each week
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