Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) a new flavour each week (b) made from waste paper (c) a sugar-free recipe (d) it has a price
- 2.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 3.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) a sugar-free recipe (d) we have a table
- 4.Which of these is a fair way to compete? (a) copying a rival’s logo (b) a new flavour (c) grabbing their spot (d) spreading rumours
- 5.🏪 What is a competitor? (a) a rival seller (b) a supplier (c) your teammate (d) a customer
- 6.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a louder voice (c) a unique selling point (d) a rude sign
- 7.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 8.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 9.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) a new flavour (d) posting fake reviews
- 10.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 11.🔍 Which is the odd one out? (a) posting fake reviews (b) faster service (c) copying a rival’s logo (d) spreading rumours
- 12.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) it is a product (d) free name tags
- 13.🔍 Which is the odd one out? (a) made from waste paper (b) it has a price (c) we sell things (d) it is a product
- 14.Which of these is a fair way to compete? (a) breaking their sign (b) a fair, lower price (c) lying about a rival (d) spreading rumours
- 15.🔍 Which is the odd one out? (a) spreading rumours (b) breaking their sign (c) lying about a rival (d) better quality
- 16.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 17.Which of these is not a unique selling point? (a) made from waste paper (b) we are open (c) a new flavour each week (d) a sugar-free recipe
- 18.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) ready in five minutes (d) we have a table
- 19.Which of these is a clear unique selling point? (a) we are open (b) it is a product (c) a new flavour each week (d) we sell things
- 20.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 21.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) we sell things (d) delivered to your door
- 22.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 23.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 24.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 25.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) a cleaner stall (d) posting fake reviews
- 26.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 27.🔍 Which is the odd one out? (a) a fair, lower price (b) faster service (c) better quality (d) grabbing their spot
- 28.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 29.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) prices always rise (d) shops get rude
- 30.🔍 Which is the odd one out? (a) posting fake reviews (b) friendlier service (c) better quality (d) a cleaner stall
- 31.Which of these is a clear unique selling point? (a) delivered to your door (b) it has a price (c) we have a table (d) it is a product
- 32.🔍 Which is the odd one out? (a) we have a table (b) free name tags (c) delivered to your door (d) made from waste paper
- 33.🔍 Which is the odd one out? (a) we have a table (b) same as every stall (c) it has a price (d) a new flavour each week
- 34.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 35.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to set a fair price (d) to close them down
- 36.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 37.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 38.Which of these is a fair way to compete? (a) spreading rumours (b) lying about a rival (c) friendlier service (d) copying a rival’s logo
- 39.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 40.Which of these is a clear unique selling point? (a) we have a table (b) made from waste paper (c) same as every stall (d) it is a product
Answer key
- it has a price
- a clear USP
- a sugar-free recipe
- a new flavour
- a rival seller
- a unique selling point
- False
- a fair way to compete
- posting fake reviews
- a clear USP
- faster service
- free name tags
- made from waste paper
- a fair, lower price
- better quality
- True
- we are open
- ready in five minutes
- a new flavour each week
- False
- we sell things
- a fair way to compete
- a fair way to compete
- a fair way to compete
- a cleaner stall
- a clear USP
- grabbing their spot
- True
- they get better choices
- posting fake reviews
- delivered to your door
- we have a table
- a new flavour each week
- a clear USP
- to set a fair price
- an unfair way
- False
- friendlier service
- an unfair way
- made from waste paper
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