Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 2.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to set a fair price (d) to close them down
- 3.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 4.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 5.🔍 Which is the odd one out? (a) it is a product (b) we have a table (c) ready in five minutes (d) we sell things
- 6.🔍 Which is the odd one out? (a) we have a table (b) it has a price (c) delivered to your door (d) it is a product
- 7.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) a sugar-free recipe (d) we sell things
- 8.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 9.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) pick a random word (d) ask what buyers miss
- 10.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 11.Which of these is a fair way to compete? (a) better quality (b) breaking their sign (c) copying a rival’s logo (d) lying about a rival
- 12.🏪 What is a competitor? (a) a rival seller (b) a customer (c) your teammate (d) a supplier
- 13.Which of these is a fair way to compete? (a) a fair, lower price (b) spreading rumours (c) lying about a rival (d) copying a rival’s logo
- 14.🔍 Which is the odd one out? (a) a sugar-free recipe (b) free name tags (c) a new flavour each week (d) we have a table
- 15.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 16.🔍 Which is the odd one out? (a) a sugar-free recipe (b) it is a product (c) we sell things (d) we have a table
- 17.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) it has a price (d) ready in five minutes
- 18.Which of these is an unfair way to compete? (a) friendlier service (b) a new flavour (c) a cleaner stall (d) breaking their sign
- 19.Which of these is an unfair way to compete? (a) friendlier service (b) posting fake reviews (c) better quality (d) faster service
- 20.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 21.Which of these is not a unique selling point? (a) personalised with names (b) free name tags (c) it is a product (d) delivered to your door
- 22.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 23.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) personalised with names (d) it has a price
- 24.Which of these is an unfair way to compete? (a) faster service (b) a fair, lower price (c) better quality (d) copying a rival’s logo
- 25.🔍 Which is the odd one out? (a) same as every stall (b) delivered to your door (c) made from waste paper (d) ready in five minutes
- 26.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) it is a product (d) made from waste paper
- 27.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 28.🔍 Which is the odd one out? (a) grabbing their spot (b) spreading rumours (c) breaking their sign (d) faster service
- 29.🔍 Which is the odd one out? (a) we are open (b) delivered to your door (c) a new flavour each week (d) personalised with names
- 30.Which of these is a clear unique selling point? (a) we are open (b) a sugar-free recipe (c) same as every stall (d) it has a price
- 31.🔍 Which is the odd one out? (a) faster service (b) a fair, lower price (c) a cleaner stall (d) breaking their sign
- 32.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 33.Which of these is not a unique selling point? (a) made from waste paper (b) we sell things (c) free name tags (d) ready in five minutes
- 34.Which of these is a fair way to compete? (a) grabbing their spot (b) copying a rival’s logo (c) breaking their sign (d) a cleaner stall
- 35.Which of these is a clear unique selling point? (a) free name tags (b) we are open (c) same as every stall (d) we sell things
- 36.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) copying a rival’s logo (d) a cleaner stall
- 37.🔍 Which is the odd one out? (a) made from waste paper (b) a new flavour each week (c) it is a product (d) delivered to your door
- 38.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 39.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 40.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
Answer key
- False
- to set a fair price
- an unfair way
- a fair way to compete
- ready in five minutes
- delivered to your door
- we sell things
- not a USP
- ask what buyers miss
- not a USP
- better quality
- a rival seller
- a fair, lower price
- we have a table
- a clear USP
- a sugar-free recipe
- ready in five minutes
- breaking their sign
- posting fake reviews
- a fair way to compete
- it is a product
- a clear USP
- personalised with names
- copying a rival’s logo
- same as every stall
- made from waste paper
- an unfair way
- faster service
- we are open
- a sugar-free recipe
- breaking their sign
- False
- we sell things
- a cleaner stall
- free name tags
- a cleaner stall
- it is a product
- False
- a fair way to compete
- an unfair way
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