Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) posting fake reviews (b) breaking their sign (c) friendlier service (d) lying about a rival
- 2.Which of these is a fair way to compete? (a) friendlier service (b) spreading rumours (c) breaking their sign (d) grabbing their spot
- 3.Which of these is not a unique selling point? (a) delivered to your door (b) same as every stall (c) ready in five minutes (d) free name tags
- 4.🔍 Which is the odd one out? (a) lying about a rival (b) spreading rumours (c) a new flavour (d) grabbing their spot
- 5.Which of these is not a unique selling point? (a) we are open (b) made from waste paper (c) delivered to your door (d) ready in five minutes
- 6.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 7.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) ask what buyers miss (d) pick a random word
- 8.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) a new flavour each week (d) it has a price
- 9.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 10.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) we have a table (d) personalised with names
- 11.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a customer (d) a rival seller
- 12.Which of these is a fair way to compete? (a) better quality (b) grabbing their spot (c) spreading rumours (d) lying about a rival
- 13.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 14.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 15.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 16.Which of these is an unfair way to compete? (a) a fair, lower price (b) friendlier service (c) better quality (d) copying a rival’s logo
- 17.🛍️ Why is competition good for customers? (a) they get better choices (b) shops get rude (c) prices always rise (d) it is not good
- 18.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) we have a table (d) personalised with names
- 19.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 20.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 21.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 22.🔍 Which is the odd one out? (a) grabbing their spot (b) faster service (c) better quality (d) a fair, lower price
- 23.Which of these is not a unique selling point? (a) ready in five minutes (b) delivered to your door (c) made from waste paper (d) we have a table
- 24.Which of these is a fair way to compete? (a) lying about a rival (b) faster service (c) spreading rumours (d) breaking their sign
- 25.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 26.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) a new flavour (d) posting fake reviews
- 27.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) delivered to your door (d) we have a table
- 28.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 29.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) we have a table (d) made from waste paper
- 30.Which of these is a fair way to compete? (a) breaking their sign (b) copying a rival’s logo (c) spreading rumours (d) a new flavour
- 31.Which of these is an unfair way to compete? (a) a fair, lower price (b) a new flavour (c) a cleaner stall (d) lying about a rival
- 32.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 33.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 34.Which of these is a clear unique selling point? (a) free name tags (b) same as every stall (c) we are open (d) it is a product
- 35.🔍 Which is the odd one out? (a) it is a product (b) a new flavour each week (c) free name tags (d) a sugar-free recipe
- 36.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 37.🔍 Which is the odd one out? (a) a sugar-free recipe (b) same as every stall (c) it is a product (d) it has a price
- 38.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 39.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) delivered to your door (d) same as every stall
- 40.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
Answer key
- friendlier service
- friendlier service
- same as every stall
- a new flavour
- we are open
- True
- ask what buyers miss
- a new flavour each week
- not a USP
- personalised with names
- a rival seller
- better quality
- a clear USP
- False
- a fair way to compete
- copying a rival’s logo
- they get better choices
- we have a table
- an unfair way
- an unfair way
- True
- grabbing their spot
- we have a table
- faster service
- True
- posting fake reviews
- delivered to your door
- a fair way to compete
- made from waste paper
- a new flavour
- lying about a rival
- an unfair way
- a clear USP
- free name tags
- it is a product
- False
- a sugar-free recipe
- a fair way to compete
- same as every stall
- not a USP
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