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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 22 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🧪 How can you find a USP? (a) ask what buyers miss (b) pick a random word (c) skip it (d) copy the rival exactly
  2. 2.Which of these is not a unique selling point? (a) made from waste paper (b) we have a table (c) personalised with names (d) free name tags
  3. 3.Which of these is not a unique selling point? (a) we sell things (b) made from waste paper (c) free name tags (d) a sugar-free recipe
  4. 4.Which of these is a fair way to compete? (a) a cleaner stall (b) grabbing their spot (c) posting fake reviews (d) spreading rumours
  5. 5.🔍 Which is the odd one out? (a) we are open (b) personalised with names (c) a new flavour each week (d) a sugar-free recipe
  6. 6.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
  7. 7.Which of these is a clear unique selling point? (a) same as every stall (b) free name tags (c) it is a product (d) we sell things
  8. 8.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
  9. 9.🔍 Which is the odd one out? (a) we sell things (b) we are open (c) same as every stall (d) personalised with names
  10. 10.True or false: “it is a product” is not a unique selling point. (a) False (b) True
  11. 11.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
  12. 12.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
  13. 13.🔍 Which is the odd one out? (a) it has a price (b) a new flavour each week (c) we have a table (d) we are open
  14. 14.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we are open (c) a new flavour each week (d) delivered to your door
  15. 15.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) grabbing their spot (d) better quality
  16. 16.Which of these is not a unique selling point? (a) same as every stall (b) made from waste paper (c) a new flavour each week (d) personalised with names
  17. 17.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
  18. 18.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
  19. 19.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) a new flavour (d) posting fake reviews
  20. 20.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) breaking their sign (d) friendlier service
  21. 21.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
  22. 22.Which of these is a fair way to compete? (a) a new flavour (b) grabbing their spot (c) posting fake reviews (d) breaking their sign
  23. 23.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
  24. 24.Which of these is not a unique selling point? (a) delivered to your door (b) free name tags (c) made from waste paper (d) it is a product
  25. 25.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) we have a table (d) ready in five minutes
  26. 26.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) a fair, lower price (d) copying a rival’s logo
  27. 27.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) copying a rival’s logo (d) friendlier service
  28. 28.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
  29. 29.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) breaking their sign (d) a new flavour
  30. 30.🔍 Which is the odd one out? (a) faster service (b) better quality (c) spreading rumours (d) friendlier service
  31. 31.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
  32. 32.Which of these is an unfair way to compete? (a) a fair, lower price (b) friendlier service (c) spreading rumours (d) faster service
  33. 33.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
  34. 34.Which of these is not a unique selling point? (a) ready in five minutes (b) delivered to your door (c) it has a price (d) made from waste paper
  35. 35.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
  36. 36.🏪 What is a competitor? (a) your teammate (b) a rival seller (c) a supplier (d) a customer
  37. 37.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
  38. 38.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
  39. 39.🔍 Which is the odd one out? (a) free name tags (b) made from waste paper (c) it is a product (d) delivered to your door
  40. 40.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) grabbing their spot (d) a fair, lower price

Answer key

  1. ask what buyers miss
  2. we have a table
  3. we sell things
  4. a cleaner stall
  5. we are open
  6. True
  7. free name tags
  8. a unique selling point
  9. personalised with names
  10. True
  11. True
  12. a clear USP
  13. a new flavour each week
  14. we are open
  15. grabbing their spot
  16. same as every stall
  17. not a USP
  18. a fair way to compete
  19. posting fake reviews
  20. breaking their sign
  21. an unfair way
  22. a new flavour
  23. not a USP
  24. it is a product
  25. ready in five minutes
  26. copying a rival’s logo
  27. friendlier service
  28. True
  29. a new flavour
  30. spreading rumours
  31. a fair way to compete
  32. spreading rumours
  33. not a USP
  34. it has a price
  35. an unfair way
  36. a rival seller
  37. False
  38. True
  39. it is a product
  40. a fair, lower price

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