Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 2.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 3.🔍 Which is the odd one out? (a) spreading rumours (b) a cleaner stall (c) posting fake reviews (d) copying a rival’s logo
- 4.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) faster service (d) copying a rival’s logo
- 5.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 6.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) we have a table (d) delivered to your door
- 7.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 8.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 9.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 10.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) copying a rival’s logo (d) a new flavour
- 11.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 12.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 13.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 14.Which of these is a fair way to compete? (a) lying about a rival (b) copying a rival’s logo (c) friendlier service (d) posting fake reviews
- 15.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 16.🏪 What is a competitor? (a) a rival seller (b) a supplier (c) your teammate (d) a customer
- 17.Which of these is an unfair way to compete? (a) a cleaner stall (b) a fair, lower price (c) grabbing their spot (d) friendlier service
- 18.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 19.🔍 Which is the odd one out? (a) a new flavour (b) friendlier service (c) a cleaner stall (d) copying a rival’s logo
- 20.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) breaking their sign (d) a cleaner stall
- 21.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 22.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 23.Which of these is a fair way to compete? (a) a fair, lower price (b) lying about a rival (c) spreading rumours (d) copying a rival’s logo
- 24.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 25.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to set a fair price (d) to close them down
- 26.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 27.Which of these is not a unique selling point? (a) free name tags (b) personalised with names (c) a new flavour each week (d) we sell things
- 28.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a louder voice (d) a unique selling point
- 29.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) skip it (d) copy the rival exactly
- 30.Which of these is a fair way to compete? (a) posting fake reviews (b) better quality (c) spreading rumours (d) breaking their sign
- 31.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 32.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 33.Which of these is not a unique selling point? (a) we have a table (b) free name tags (c) ready in five minutes (d) made from waste paper
- 34.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 35.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 36.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 37.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 38.Which of these is an unfair way to compete? (a) a cleaner stall (b) faster service (c) a new flavour (d) posting fake reviews
- 39.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 40.🛍️ Why is competition good for customers? (a) prices always rise (b) they get better choices (c) it is not good (d) shops get rude
Answer key
- a clear USP
- a fair way to compete
- a cleaner stall
- faster service
- not a USP
- we have a table
- an unfair way
- a clear USP
- not a USP
- copying a rival’s logo
- an unfair way
- False
- an unfair way
- friendlier service
- False
- a rival seller
- grabbing their spot
- False
- copying a rival’s logo
- a cleaner stall
- True
- a fair way to compete
- a fair, lower price
- False
- to set a fair price
- True
- we sell things
- a unique selling point
- ask what buyers miss
- better quality
- True
- a fair way to compete
- we have a table
- False
- an unfair way
- a fair way to compete
- not a USP
- posting fake reviews
- a clear USP
- they get better choices
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