Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 2.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to copy their sign (d) to close them down
- 3.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) delivered to your door (d) we sell things
- 4.🔍 Which is the odd one out? (a) we have a table (b) personalised with names (c) a sugar-free recipe (d) free name tags
- 5.Which of these is a clear unique selling point? (a) it is a product (b) we are open (c) a new flavour each week (d) same as every stall
- 6.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 7.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 8.Which of these is not a unique selling point? (a) we have a table (b) a new flavour each week (c) free name tags (d) ready in five minutes
- 9.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) friendlier service (d) posting fake reviews
- 10.Which of these is not a unique selling point? (a) a sugar-free recipe (b) personalised with names (c) delivered to your door (d) it has a price
- 11.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 12.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) we are open (d) free name tags
- 13.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 14.🔍 Which is the odd one out? (a) lying about a rival (b) friendlier service (c) grabbing their spot (d) spreading rumours
- 15.🔍 Which is the odd one out? (a) we are open (b) a sugar-free recipe (c) it is a product (d) we sell things
- 16.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) we have a table (d) free name tags
- 17.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) grabbing their spot (d) a cleaner stall
- 18.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 19.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) grabbing their spot (d) faster service
- 20.Which of these is an unfair way to compete? (a) a fair, lower price (b) faster service (c) posting fake reviews (d) a new flavour
- 21.🧪 How can you find a USP? (a) ask what buyers miss (b) pick a random word (c) skip it (d) copy the rival exactly
- 22.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 23.Which of these is not a unique selling point? (a) same as every stall (b) free name tags (c) made from waste paper (d) delivered to your door
- 24.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 25.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 26.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 27.Which of these is an unfair way to compete? (a) grabbing their spot (b) better quality (c) friendlier service (d) faster service
- 28.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 29.🔍 Which is the odd one out? (a) it is a product (b) personalised with names (c) delivered to your door (d) a sugar-free recipe
- 30.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 31.Which of these is an unfair way to compete? (a) friendlier service (b) breaking their sign (c) faster service (d) a fair, lower price
- 32.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) they get better choices (d) it is not good
- 33.🔍 Which is the odd one out? (a) it has a price (b) made from waste paper (c) personalised with names (d) free name tags
- 34.🔍 Which is the odd one out? (a) better quality (b) lying about a rival (c) a fair, lower price (d) a cleaner stall
- 35.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 36.Which of these is a fair way to compete? (a) lying about a rival (b) better quality (c) spreading rumours (d) copying a rival’s logo
- 37.Which of these is a clear unique selling point? (a) it has a price (b) ready in five minutes (c) we sell things (d) we have a table
- 38.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 39.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 40.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) it has a price (d) personalised with names
Answer key
- a fair way to compete
- to set a fair price
- delivered to your door
- we have a table
- a new flavour each week
- False
- False
- we have a table
- friendlier service
- it has a price
- a clear USP
- free name tags
- an unfair way
- friendlier service
- a sugar-free recipe
- free name tags
- a cleaner stall
- a clear USP
- faster service
- posting fake reviews
- ask what buyers miss
- not a USP
- same as every stall
- an unfair way
- an unfair way
- False
- grabbing their spot
- a fair way to compete
- it is a product
- not a USP
- breaking their sign
- they get better choices
- it has a price
- lying about a rival
- False
- better quality
- ready in five minutes
- True
- a fair way to compete
- personalised with names
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