Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) we sell things (d) delivered to your door
- 2.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) better quality (d) posting fake reviews
- 3.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) a fair, lower price (d) lying about a rival
- 4.Which of these is not a unique selling point? (a) ready in five minutes (b) we are open (c) a new flavour each week (d) delivered to your door
- 5.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 6.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) ask what buyers miss (d) skip it
- 7.🔍 Which is the odd one out? (a) made from waste paper (b) delivered to your door (c) a sugar-free recipe (d) it is a product
- 8.🛍️ Why is competition good for customers? (a) shops get rude (b) prices always rise (c) they get better choices (d) it is not good
- 9.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 10.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 11.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) posting fake reviews (d) copying a rival’s logo
- 12.🔍 Which is the odd one out? (a) lying about a rival (b) a cleaner stall (c) copying a rival’s logo (d) spreading rumours
- 13.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) personalised with names (d) we sell things
- 14.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 15.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 16.🔍 Which is the odd one out? (a) it is a product (b) a sugar-free recipe (c) we sell things (d) same as every stall
- 17.Which of these is a clear unique selling point? (a) we are open (b) ready in five minutes (c) we have a table (d) same as every stall
- 18.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 19.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 20.Which of these is a fair way to compete? (a) posting fake reviews (b) faster service (c) lying about a rival (d) copying a rival’s logo
- 21.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 22.🔍 Which is the odd one out? (a) a cleaner stall (b) posting fake reviews (c) a new flavour (d) better quality
- 23.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 24.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a higher price only (c) a louder voice (d) a rude sign
- 25.🔍 Which is the odd one out? (a) breaking their sign (b) spreading rumours (c) lying about a rival (d) friendlier service
- 26.🔍 Which is the odd one out? (a) a new flavour each week (b) a sugar-free recipe (c) same as every stall (d) ready in five minutes
- 27.🔍 Which is the odd one out? (a) we have a table (b) personalised with names (c) it has a price (d) same as every stall
- 28.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 29.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 30.🔍 Which is the odd one out? (a) it is a product (b) ready in five minutes (c) we have a table (d) same as every stall
- 31.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 32.🏪 What is a competitor? (a) a rival seller (b) a supplier (c) a customer (d) your teammate
- 33.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 34.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to close them down (d) to complain
- 35.Which of these is not a unique selling point? (a) it is a product (b) ready in five minutes (c) made from waste paper (d) a new flavour each week
- 36.Which of these is a fair way to compete? (a) a new flavour (b) spreading rumours (c) grabbing their spot (d) posting fake reviews
- 37.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) better quality (d) spreading rumours
- 38.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) free name tags (d) same as every stall
- 39.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 40.🔍 Which is the odd one out? (a) spreading rumours (b) copying a rival’s logo (c) posting fake reviews (d) a new flavour
Answer key
- delivered to your door
- posting fake reviews
- a fair, lower price
- we are open
- a fair way to compete
- ask what buyers miss
- it is a product
- they get better choices
- not a USP
- True
- better quality
- a cleaner stall
- personalised with names
- a fair way to compete
- False
- a sugar-free recipe
- ready in five minutes
- not a USP
- a fair way to compete
- faster service
- a clear USP
- posting fake reviews
- a fair way to compete
- a unique selling point
- friendlier service
- same as every stall
- personalised with names
- a clear USP
- False
- ready in five minutes
- an unfair way
- a rival seller
- True
- to set a fair price
- it is a product
- a new flavour
- spreading rumours
- free name tags
- a clear USP
- a new flavour
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