Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) we are open (b) it has a price (c) a new flavour each week (d) it is a product
- 2.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 3.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a rival seller (d) a customer
- 4.🔍 Which is the odd one out? (a) we are open (b) same as every stall (c) we have a table (d) personalised with names
- 5.🔍 Which is the odd one out? (a) faster service (b) posting fake reviews (c) a new flavour (d) a cleaner stall
- 6.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 7.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 8.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 9.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 10.🔍 Which is the odd one out? (a) a fair, lower price (b) spreading rumours (c) copying a rival’s logo (d) breaking their sign
- 11.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) spreading rumours (d) better quality
- 12.🔍 Which is the odd one out? (a) breaking their sign (b) a cleaner stall (c) faster service (d) friendlier service
- 13.Which of these is a clear unique selling point? (a) personalised with names (b) it is a product (c) it has a price (d) we sell things
- 14.🔍 Which is the odd one out? (a) we have a table (b) ready in five minutes (c) it has a price (d) we are open
- 15.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 16.🔍 Which is the odd one out? (a) a cleaner stall (b) lying about a rival (c) breaking their sign (d) copying a rival’s logo
- 17.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we are open (c) made from waste paper (d) personalised with names
- 18.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a new flavour (c) breaking their sign (d) spreading rumours
- 19.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) a cleaner stall (d) copying a rival’s logo
- 20.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 21.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 22.🔍 Which is the odd one out? (a) made from waste paper (b) a new flavour each week (c) delivered to your door (d) it has a price
- 23.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 24.🔍 Which is the odd one out? (a) faster service (b) a fair, lower price (c) spreading rumours (d) better quality
- 25.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 26.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 27.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a unique selling point (d) a rude sign
- 28.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 29.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 30.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 31.🔍 Which is the odd one out? (a) it is a product (b) free name tags (c) same as every stall (d) we sell things
- 32.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 33.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 34.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 35.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 36.🔍 Which is the odd one out? (a) grabbing their spot (b) posting fake reviews (c) friendlier service (d) lying about a rival
- 37.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) better quality (d) grabbing their spot
- 38.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 39.Which of these is not a unique selling point? (a) a new flavour each week (b) personalised with names (c) ready in five minutes (d) we have a table
- 40.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
Answer key
- a new flavour each week
- False
- a rival seller
- personalised with names
- posting fake reviews
- an unfair way
- True
- an unfair way
- a clear USP
- a fair, lower price
- better quality
- breaking their sign
- personalised with names
- ready in five minutes
- True
- a cleaner stall
- we are open
- a new flavour
- copying a rival’s logo
- not a USP
- True
- it has a price
- True
- spreading rumours
- True
- False
- a unique selling point
- a fair way to compete
- False
- False
- free name tags
- True
- True
- a clear USP
- True
- friendlier service
- grabbing their spot
- a fair way to compete
- we have a table
- not a USP
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