Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 2.🔍 Which is the odd one out? (a) delivered to your door (b) free name tags (c) personalised with names (d) we have a table
- 3.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 4.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 5.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 6.🔍 Which is the odd one out? (a) delivered to your door (b) same as every stall (c) we have a table (d) we are open
- 7.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 8.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 9.Which of these is not a unique selling point? (a) free name tags (b) a new flavour each week (c) it has a price (d) personalised with names
- 10.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 11.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 12.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 13.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) a fair, lower price (d) posting fake reviews
- 14.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 15.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) lying about a rival (d) faster service
- 16.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) personalised with names (d) it is a product
- 17.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 18.Which of these is a clear unique selling point? (a) it is a product (b) we have a table (c) made from waste paper (d) we sell things
- 19.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 20.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 21.🔍 Which is the odd one out? (a) we have a table (b) a sugar-free recipe (c) we sell things (d) same as every stall
- 22.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 23.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) spreading rumours (d) a fair, lower price
- 24.Which of these is not a unique selling point? (a) we sell things (b) a sugar-free recipe (c) a new flavour each week (d) made from waste paper
- 25.Which of these is a clear unique selling point? (a) it is a product (b) a sugar-free recipe (c) we have a table (d) we are open
- 26.🏪 What is a competitor? (a) a supplier (b) a customer (c) your teammate (d) a rival seller
- 27.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) delivered to your door (d) same as every stall
- 28.Which of these is a fair way to compete? (a) copying a rival’s logo (b) a cleaner stall (c) breaking their sign (d) lying about a rival
- 29.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 30.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 31.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 32.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) they get better choices (d) prices always rise
- 33.🔍 Which is the odd one out? (a) it has a price (b) personalised with names (c) free name tags (d) a sugar-free recipe
- 34.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 35.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 36.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 37.🔍 Which is the odd one out? (a) a cleaner stall (b) grabbing their spot (c) spreading rumours (d) posting fake reviews
- 38.Which of these is a fair way to compete? (a) breaking their sign (b) better quality (c) posting fake reviews (d) copying a rival’s logo
- 39.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 40.Which of these is a fair way to compete? (a) posting fake reviews (b) faster service (c) spreading rumours (d) breaking their sign
Answer key
- False
- we have a table
- a clear USP
- a clear USP
- False
- delivered to your door
- True
- False
- it has a price
- True
- a clear USP
- a fair way to compete
- a fair, lower price
- a clear USP
- lying about a rival
- personalised with names
- a clear USP
- made from waste paper
- True
- a fair way to compete
- a sugar-free recipe
- a clear USP
- a fair, lower price
- we sell things
- a sugar-free recipe
- a rival seller
- delivered to your door
- a cleaner stall
- True
- an unfair way
- True
- they get better choices
- it has a price
- a fair way to compete
- not a USP
- False
- a cleaner stall
- better quality
- an unfair way
- faster service
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