Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 2.🔍 Which is the odd one out? (a) grabbing their spot (b) copying a rival’s logo (c) a fair, lower price (d) posting fake reviews
- 3.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 4.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to complain (d) to close them down
- 5.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 6.🔍 Which is the odd one out? (a) a new flavour each week (b) ready in five minutes (c) free name tags (d) same as every stall
- 7.Which of these is a fair way to compete? (a) lying about a rival (b) spreading rumours (c) better quality (d) grabbing their spot
- 8.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 9.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 10.🔍 Which is the odd one out? (a) same as every stall (b) we have a table (c) delivered to your door (d) we are open
- 11.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 12.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 13.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) delivered to your door (d) same as every stall
- 14.Which of these is not a unique selling point? (a) ready in five minutes (b) it has a price (c) delivered to your door (d) free name tags
- 15.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 16.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) they get better choices (d) shops get rude
- 17.🔍 Which is the odd one out? (a) we have a table (b) it has a price (c) we are open (d) made from waste paper
- 18.Which of these is an unfair way to compete? (a) a new flavour (b) friendlier service (c) faster service (d) grabbing their spot
- 19.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 20.🔍 Which is the odd one out? (a) delivered to your door (b) we are open (c) free name tags (d) a sugar-free recipe
- 21.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) posting fake reviews (d) faster service
- 22.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 23.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) a new flavour each week (d) a sugar-free recipe
- 24.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 25.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 26.🔍 Which is the odd one out? (a) free name tags (b) personalised with names (c) a new flavour each week (d) it is a product
- 27.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 28.Which of these is not a unique selling point? (a) delivered to your door (b) a sugar-free recipe (c) free name tags (d) we sell things
- 29.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 30.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a customer (d) a rival seller
- 31.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) breaking their sign (d) friendlier service
- 32.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 33.🔍 Which is the odd one out? (a) a cleaner stall (b) lying about a rival (c) spreading rumours (d) copying a rival’s logo
- 34.Which of these is a clear unique selling point? (a) same as every stall (b) personalised with names (c) we have a table (d) we are open
- 35.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 36.🔍 Which is the odd one out? (a) posting fake reviews (b) better quality (c) faster service (d) friendlier service
- 37.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 38.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 39.🔍 Which is the odd one out? (a) better quality (b) a cleaner stall (c) copying a rival’s logo (d) a fair, lower price
- 40.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) copy the rival exactly (d) ask what buyers miss
Answer key
- an unfair way
- a fair, lower price
- a fair way to compete
- to set a fair price
- a fair way to compete
- same as every stall
- better quality
- an unfair way
- an unfair way
- delivered to your door
- not a USP
- a clear USP
- delivered to your door
- it has a price
- a clear USP
- they get better choices
- made from waste paper
- grabbing their spot
- a fair way to compete
- we are open
- faster service
- True
- we have a table
- not a USP
- True
- it is a product
- True
- we sell things
- not a USP
- a rival seller
- friendlier service
- not a USP
- a cleaner stall
- personalised with names
- a fair way to compete
- posting fake reviews
- True
- an unfair way
- copying a rival’s logo
- ask what buyers miss
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