Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 2.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 3.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 4.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 5.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 6.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 7.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 8.🔍 Which is the odd one out? (a) we sell things (b) made from waste paper (c) we have a table (d) same as every stall
- 9.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 10.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) ask what buyers miss (d) skip it
- 11.Which of these is an unfair way to compete? (a) a new flavour (b) a fair, lower price (c) friendlier service (d) grabbing their spot
- 12.Which of these is a fair way to compete? (a) copying a rival’s logo (b) faster service (c) posting fake reviews (d) lying about a rival
- 13.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a cleaner stall (c) posting fake reviews (d) grabbing their spot
- 14.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) grabbing their spot (d) friendlier service
- 15.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 16.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 17.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
- 18.🔍 Which is the odd one out? (a) better quality (b) a cleaner stall (c) grabbing their spot (d) a fair, lower price
- 19.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to close them down (d) to set a fair price
- 20.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) we have a table (d) a new flavour each week
- 21.Which of these is not a unique selling point? (a) delivered to your door (b) it is a product (c) made from waste paper (d) ready in five minutes
- 22.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 23.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 24.🔍 Which is the odd one out? (a) we sell things (b) we are open (c) it is a product (d) free name tags
- 25.🔍 Which is the odd one out? (a) breaking their sign (b) posting fake reviews (c) spreading rumours (d) a fair, lower price
- 26.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 27.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 28.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) it has a price (d) personalised with names
- 29.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a rude sign (c) a louder voice (d) a higher price only
- 30.🔍 Which is the odd one out? (a) ready in five minutes (b) same as every stall (c) we have a table (d) it has a price
- 31.Which of these is not a unique selling point? (a) a new flavour each week (b) personalised with names (c) we have a table (d) ready in five minutes
- 32.Which of these is not a unique selling point? (a) personalised with names (b) made from waste paper (c) delivered to your door (d) it has a price
- 33.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 34.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) we are open (d) personalised with names
- 35.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 36.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 37.🔍 Which is the odd one out? (a) personalised with names (b) delivered to your door (c) free name tags (d) we have a table
- 38.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 39.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) better quality (d) lying about a rival
- 40.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
Answer key
- a clear USP
- False
- True
- a fair way to compete
- not a USP
- a fair way to compete
- a clear USP
- made from waste paper
- False
- ask what buyers miss
- grabbing their spot
- faster service
- a cleaner stall
- friendlier service
- False
- an unfair way
- a rival seller
- grabbing their spot
- to set a fair price
- a new flavour each week
- it is a product
- True
- a clear USP
- free name tags
- a fair, lower price
- not a USP
- a fair way to compete
- personalised with names
- a unique selling point
- ready in five minutes
- we have a table
- it has a price
- a fair way to compete
- personalised with names
- False
- False
- we have a table
- False
- lying about a rival
- True
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