Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 2.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) faster service (d) copying a rival’s logo
- 3.Which of these is not a unique selling point? (a) delivered to your door (b) personalised with names (c) a new flavour each week (d) we sell things
- 4.🔍 Which is the odd one out? (a) delivered to your door (b) ready in five minutes (c) a new flavour each week (d) it is a product
- 5.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 6.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) breaking their sign (d) faster service
- 7.🔍 Which is the odd one out? (a) a sugar-free recipe (b) personalised with names (c) delivered to your door (d) we are open
- 8.🔍 Which is the odd one out? (a) lying about a rival (b) a cleaner stall (c) breaking their sign (d) grabbing their spot
- 9.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 10.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 11.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 12.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 13.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) we sell things (d) delivered to your door
- 14.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) a new flavour (d) spreading rumours
- 15.Which of these is an unfair way to compete? (a) faster service (b) a new flavour (c) friendlier service (d) breaking their sign
- 16.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 17.🔍 Which is the odd one out? (a) made from waste paper (b) we sell things (c) same as every stall (d) it is a product
- 18.Which of these is a fair way to compete? (a) breaking their sign (b) better quality (c) spreading rumours (d) copying a rival’s logo
- 19.Which of these is not a unique selling point? (a) a sugar-free recipe (b) made from waste paper (c) delivered to your door (d) we have a table
- 20.🏪 What is a competitor? (a) a customer (b) a supplier (c) your teammate (d) a rival seller
- 21.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 22.Which of these is a fair way to compete? (a) copying a rival’s logo (b) a fair, lower price (c) lying about a rival (d) posting fake reviews
- 23.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) it is not good (d) they get better choices
- 24.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 25.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 26.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 27.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 28.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 29.🔍 Which is the odd one out? (a) grabbing their spot (b) spreading rumours (c) faster service (d) copying a rival’s logo
- 30.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 31.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 32.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 33.🧪 How can you find a USP? (a) ask what buyers miss (b) copy the rival exactly (c) skip it (d) pick a random word
- 34.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 35.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 36.🔍 Which is the odd one out? (a) personalised with names (b) a new flavour each week (c) it has a price (d) a sugar-free recipe
- 37.Which of these is not a unique selling point? (a) a new flavour each week (b) we are open (c) free name tags (d) delivered to your door
- 38.🔍 Which is the odd one out? (a) better quality (b) faster service (c) grabbing their spot (d) a cleaner stall
- 39.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 40.True or false: “we are open” is a clear unique selling point. (a) False (b) True
Answer key
- True
- faster service
- we sell things
- it is a product
- a clear USP
- breaking their sign
- we are open
- a cleaner stall
- not a USP
- False
- a clear USP
- False
- delivered to your door
- a new flavour
- breaking their sign
- a fair way to compete
- made from waste paper
- better quality
- we have a table
- a rival seller
- not a USP
- a fair, lower price
- they get better choices
- a clear USP
- a fair way to compete
- an unfair way
- an unfair way
- an unfair way
- faster service
- an unfair way
- an unfair way
- False
- ask what buyers miss
- True
- True
- it has a price
- we are open
- grabbing their spot
- True
- False
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