Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 2.🔍 Which is the odd one out? (a) we sell things (b) a sugar-free recipe (c) we are open (d) we have a table
- 3.Which of these is an unfair way to compete? (a) a new flavour (b) grabbing their spot (c) better quality (d) a fair, lower price
- 4.🔍 Which is the odd one out? (a) personalised with names (b) a new flavour each week (c) free name tags (d) it is a product
- 5.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 6.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) lying about a rival (d) friendlier service
- 7.🔍 Which is the odd one out? (a) a fair, lower price (b) breaking their sign (c) friendlier service (d) a cleaner stall
- 8.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) lying about a rival (d) friendlier service
- 9.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 10.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 11.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 12.Which of these is not a unique selling point? (a) made from waste paper (b) delivered to your door (c) a sugar-free recipe (d) we sell things
- 13.🔍 Which is the odd one out? (a) personalised with names (b) a new flavour each week (c) ready in five minutes (d) same as every stall
- 14.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
- 15.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 16.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) ask what buyers miss (d) skip it
- 17.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 18.🔍 Which is the odd one out? (a) better quality (b) spreading rumours (c) posting fake reviews (d) copying a rival’s logo
- 19.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) friendlier service (d) posting fake reviews
- 20.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 21.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 22.Which of these is a clear unique selling point? (a) a new flavour each week (b) it has a price (c) it is a product (d) we are open
- 23.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 24.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 25.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 26.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) we have a table (d) free name tags
- 27.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 28.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 29.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 30.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 31.🔍 Which is the odd one out? (a) spreading rumours (b) breaking their sign (c) grabbing their spot (d) a new flavour
- 32.🔍 Which is the odd one out? (a) breaking their sign (b) posting fake reviews (c) lying about a rival (d) a fair, lower price
- 33.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 34.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) friendlier service (d) copying a rival’s logo
- 35.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) copying a rival’s logo (d) a fair, lower price
- 36.Which of these is not a unique selling point? (a) personalised with names (b) it has a price (c) free name tags (d) delivered to your door
- 37.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 38.Which of these is not a unique selling point? (a) a sugar-free recipe (b) personalised with names (c) same as every stall (d) made from waste paper
- 39.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 40.🔍 Which is the odd one out? (a) faster service (b) a fair, lower price (c) spreading rumours (d) a cleaner stall
Answer key
- an unfair way
- a sugar-free recipe
- grabbing their spot
- it is a product
- True
- lying about a rival
- breaking their sign
- lying about a rival
- not a USP
- a clear USP
- not a USP
- we sell things
- same as every stall
- to set a fair price
- a fair way to compete
- ask what buyers miss
- a clear USP
- better quality
- posting fake reviews
- an unfair way
- not a USP
- a new flavour each week
- a fair way to compete
- a clear USP
- a clear USP
- we have a table
- False
- a clear USP
- an unfair way
- True
- a new flavour
- a fair, lower price
- False
- friendlier service
- copying a rival’s logo
- it has a price
- a fair way to compete
- same as every stall
- an unfair way
- spreading rumours
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