Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) it is not good (d) they get better choices
- 2.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 3.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) free name tags (d) same as every stall
- 4.🔍 Which is the odd one out? (a) made from waste paper (b) we sell things (c) we have a table (d) it is a product
- 5.🏪 What is a competitor? (a) a rival seller (b) your teammate (c) a customer (d) a supplier
- 6.Which of these is an unfair way to compete? (a) a fair, lower price (b) faster service (c) a cleaner stall (d) copying a rival’s logo
- 7.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 8.🔍 Which is the odd one out? (a) delivered to your door (b) it is a product (c) made from waste paper (d) free name tags
- 9.Which of these is a clear unique selling point? (a) we are open (b) it is a product (c) ready in five minutes (d) same as every stall
- 10.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 11.Which of these is a clear unique selling point? (a) same as every stall (b) personalised with names (c) we have a table (d) we are open
- 12.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 13.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) pick a random word (d) ask what buyers miss
- 14.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 15.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 16.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 17.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 18.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 19.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) a cleaner stall (d) posting fake reviews
- 20.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 21.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) copying a rival’s logo (d) better quality
- 22.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 23.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 24.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) made from waste paper (d) we are open
- 25.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) we have a table (d) delivered to your door
- 26.🔍 Which is the odd one out? (a) breaking their sign (b) copying a rival’s logo (c) faster service (d) posting fake reviews
- 27.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 28.Which of these is a fair way to compete? (a) posting fake reviews (b) a new flavour (c) spreading rumours (d) lying about a rival
- 29.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 30.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 31.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 32.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 33.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to set a fair price (d) to close them down
- 34.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 35.🔍 Which is the odd one out? (a) same as every stall (b) made from waste paper (c) free name tags (d) delivered to your door
- 36.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 37.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 38.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 39.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
- 40.🔍 Which is the odd one out? (a) a new flavour (b) breaking their sign (c) grabbing their spot (d) copying a rival’s logo
Answer key
- they get better choices
- not a USP
- free name tags
- made from waste paper
- a rival seller
- copying a rival’s logo
- True
- it is a product
- ready in five minutes
- an unfair way
- personalised with names
- a fair way to compete
- ask what buyers miss
- not a USP
- False
- False
- False
- an unfair way
- posting fake reviews
- True
- copying a rival’s logo
- an unfair way
- False
- we are open
- delivered to your door
- faster service
- an unfair way
- a new flavour
- a clear USP
- a fair way to compete
- a clear USP
- a fair way to compete
- to set a fair price
- a fair way to compete
- same as every stall
- not a USP
- an unfair way
- not a USP
- a unique selling point
- a new flavour
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