Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 What is a competitor? (a) a rival seller (b) your teammate (c) a supplier (d) a customer
- 2.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) copy the rival exactly (d) pick a random word
- 3.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 4.🔍 Which is the odd one out? (a) copying a rival’s logo (b) breaking their sign (c) grabbing their spot (d) a new flavour
- 5.Which of these is a clear unique selling point? (a) we have a table (b) personalised with names (c) it has a price (d) we are open
- 6.🔍 Which is the odd one out? (a) personalised with names (b) a sugar-free recipe (c) it has a price (d) a new flavour each week
- 7.🔍 Which is the odd one out? (a) spreading rumours (b) a cleaner stall (c) copying a rival’s logo (d) posting fake reviews
- 8.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) a new flavour (d) breaking their sign
- 9.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) better quality (d) grabbing their spot
- 10.Which of these is not a unique selling point? (a) personalised with names (b) we sell things (c) free name tags (d) a sugar-free recipe
- 11.🔍 Which is the odd one out? (a) a cleaner stall (b) grabbing their spot (c) faster service (d) a fair, lower price
- 12.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 13.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 14.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) a new flavour (d) better quality
- 15.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
- 16.🔍 Which is the odd one out? (a) made from waste paper (b) it is a product (c) personalised with names (d) free name tags
- 17.🔍 Which is the odd one out? (a) made from waste paper (b) we are open (c) personalised with names (d) a sugar-free recipe
- 18.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) copying a rival’s logo (d) a fair, lower price
- 19.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) they get better choices (d) shops get rude
- 20.Which of these is a clear unique selling point? (a) it has a price (b) delivered to your door (c) it is a product (d) we are open
- 21.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 22.🔍 Which is the odd one out? (a) same as every stall (b) we have a table (c) made from waste paper (d) it has a price
- 23.🔍 Which is the odd one out? (a) we are open (b) same as every stall (c) a new flavour each week (d) it is a product
- 24.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 25.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 26.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 27.Which of these is a clear unique selling point? (a) we are open (b) we have a table (c) free name tags (d) it has a price
- 28.🔍 Which is the odd one out? (a) a new flavour (b) friendlier service (c) lying about a rival (d) better quality
- 29.🔍 Which is the odd one out? (a) personalised with names (b) same as every stall (c) a new flavour each week (d) free name tags
- 30.Which of these is an unfair way to compete? (a) a cleaner stall (b) a fair, lower price (c) copying a rival’s logo (d) friendlier service
- 31.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) posting fake reviews (d) a cleaner stall
- 32.🔍 Which is the odd one out? (a) same as every stall (b) delivered to your door (c) we sell things (d) it is a product
- 33.Which of these is not a unique selling point? (a) personalised with names (b) it is a product (c) a new flavour each week (d) made from waste paper
- 34.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 35.Which of these is an unfair way to compete? (a) better quality (b) posting fake reviews (c) a cleaner stall (d) a new flavour
- 36.Which of these is not a unique selling point? (a) it has a price (b) a new flavour each week (c) ready in five minutes (d) delivered to your door
- 37.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) same as every stall (d) ready in five minutes
- 38.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 39.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 40.🔍 Which is the odd one out? (a) a sugar-free recipe (b) a new flavour each week (c) we sell things (d) personalised with names
Answer key
- a rival seller
- ask what buyers miss
- not a USP
- a new flavour
- personalised with names
- it has a price
- a cleaner stall
- a new flavour
- grabbing their spot
- we sell things
- grabbing their spot
- not a USP
- True
- spreading rumours
- a unique selling point
- it is a product
- we are open
- a fair, lower price
- they get better choices
- delivered to your door
- a clear USP
- made from waste paper
- a new flavour each week
- a clear USP
- an unfair way
- a clear USP
- free name tags
- lying about a rival
- same as every stall
- copying a rival’s logo
- posting fake reviews
- delivered to your door
- it is a product
- True
- posting fake reviews
- it has a price
- ready in five minutes
- True
- a fair way to compete
- we sell things
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