Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 2.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 3.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) they get better choices (d) it is not good
- 4.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 5.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 6.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 7.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we are open (c) we have a table (d) we sell things
- 8.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 9.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 10.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 11.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) friendlier service (d) spreading rumours
- 12.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 13.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 14.🔍 Which is the odd one out? (a) free name tags (b) made from waste paper (c) a new flavour each week (d) same as every stall
- 15.🔍 Which is the odd one out? (a) friendlier service (b) grabbing their spot (c) faster service (d) a new flavour
- 16.Which of these is not a unique selling point? (a) delivered to your door (b) it is a product (c) made from waste paper (d) a sugar-free recipe
- 17.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a customer (d) a rival seller
- 18.🔍 Which is the odd one out? (a) faster service (b) a cleaner stall (c) posting fake reviews (d) friendlier service
- 19.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 20.🔍 Which is the odd one out? (a) grabbing their spot (b) copying a rival’s logo (c) faster service (d) lying about a rival
- 21.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) we have a table (d) a new flavour each week
- 22.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 23.Which of these is a fair way to compete? (a) posting fake reviews (b) faster service (c) copying a rival’s logo (d) breaking their sign
- 24.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 25.Which of these is not a unique selling point? (a) we are open (b) delivered to your door (c) a new flavour each week (d) made from waste paper
- 26.🔍 Which is the odd one out? (a) personalised with names (b) delivered to your door (c) free name tags (d) it is a product
- 27.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to complain (d) to set a fair price
- 28.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 29.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 30.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) lying about a rival (d) better quality
- 31.Which of these is not a unique selling point? (a) personalised with names (b) a sugar-free recipe (c) free name tags (d) same as every stall
- 32.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) spreading rumours (d) a cleaner stall
- 33.Which of these is not a unique selling point? (a) delivered to your door (b) a sugar-free recipe (c) we sell things (d) ready in five minutes
- 34.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 35.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 36.Which of these is not a unique selling point? (a) we have a table (b) free name tags (c) a sugar-free recipe (d) ready in five minutes
- 37.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 38.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) skip it (d) ask what buyers miss
- 39.Which of these is an unfair way to compete? (a) friendlier service (b) a new flavour (c) lying about a rival (d) faster service
- 40.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
Answer key
- an unfair way
- not a USP
- they get better choices
- not a USP
- an unfair way
- False
- a sugar-free recipe
- a clear USP
- a fair way to compete
- an unfair way
- friendlier service
- False
- an unfair way
- same as every stall
- grabbing their spot
- it is a product
- a rival seller
- posting fake reviews
- a fair way to compete
- faster service
- a new flavour each week
- not a USP
- faster service
- a fair way to compete
- we are open
- it is a product
- to set a fair price
- False
- a fair way to compete
- better quality
- same as every stall
- spreading rumours
- we sell things
- not a USP
- a clear USP
- we have a table
- False
- ask what buyers miss
- lying about a rival
- False
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