Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 2.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) ask what buyers miss (d) skip it
- 3.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 4.Which of these is not a unique selling point? (a) delivered to your door (b) same as every stall (c) a sugar-free recipe (d) free name tags
- 5.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 6.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) spreading rumours (d) a new flavour
- 7.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 8.Which of these is an unfair way to compete? (a) faster service (b) friendlier service (c) lying about a rival (d) a cleaner stall
- 9.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to close them down (d) to set a fair price
- 10.🔍 Which is the odd one out? (a) copying a rival’s logo (b) spreading rumours (c) a new flavour (d) lying about a rival
- 11.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 12.Which of these is a clear unique selling point? (a) it has a price (b) made from waste paper (c) we sell things (d) same as every stall
- 13.Which of these is not a unique selling point? (a) a sugar-free recipe (b) ready in five minutes (c) personalised with names (d) we sell things
- 14.Which of these is a clear unique selling point? (a) personalised with names (b) we have a table (c) it is a product (d) we are open
- 15.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) we sell things (d) a sugar-free recipe
- 16.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 17.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 18.🔍 Which is the odd one out? (a) breaking their sign (b) spreading rumours (c) grabbing their spot (d) better quality
- 19.🏪 What is a competitor? (a) a customer (b) a supplier (c) a rival seller (d) your teammate
- 20.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 21.🔍 Which is the odd one out? (a) a new flavour (b) breaking their sign (c) faster service (d) a cleaner stall
- 22.Which of these is a clear unique selling point? (a) same as every stall (b) we have a table (c) it is a product (d) ready in five minutes
- 23.🔍 Which is the odd one out? (a) lying about a rival (b) faster service (c) a fair, lower price (d) a new flavour
- 24.Which of these is a fair way to compete? (a) a fair, lower price (b) spreading rumours (c) posting fake reviews (d) copying a rival’s logo
- 25.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 26.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 27.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) friendlier service (d) spreading rumours
- 28.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 29.🔍 Which is the odd one out? (a) a fair, lower price (b) a cleaner stall (c) grabbing their spot (d) faster service
- 30.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a rude sign (d) a higher price only
- 31.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 32.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) we sell things (d) delivered to your door
- 33.🔍 Which is the odd one out? (a) lying about a rival (b) a cleaner stall (c) posting fake reviews (d) spreading rumours
- 34.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 35.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 36.Which of these is a clear unique selling point? (a) we are open (b) free name tags (c) we sell things (d) same as every stall
- 37.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 38.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 39.🔍 Which is the odd one out? (a) personalised with names (b) we sell things (c) same as every stall (d) we are open
- 40.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
Answer key
- an unfair way
- ask what buyers miss
- not a USP
- same as every stall
- True
- spreading rumours
- False
- lying about a rival
- to set a fair price
- a new flavour
- False
- made from waste paper
- we sell things
- personalised with names
- a sugar-free recipe
- False
- a fair way to compete
- better quality
- a rival seller
- not a USP
- breaking their sign
- ready in five minutes
- lying about a rival
- a fair, lower price
- a clear USP
- an unfair way
- friendlier service
- an unfair way
- grabbing their spot
- a unique selling point
- a clear USP
- delivered to your door
- a cleaner stall
- True
- a fair way to compete
- free name tags
- an unfair way
- not a USP
- personalised with names
- True
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