Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 2.Which of these is not a unique selling point? (a) made from waste paper (b) delivered to your door (c) we have a table (d) a new flavour each week
- 3.Which of these is a clear unique selling point? (a) made from waste paper (b) we are open (c) it has a price (d) we sell things
- 4.🔍 Which is the odd one out? (a) delivered to your door (b) it has a price (c) ready in five minutes (d) personalised with names
- 5.Which of these is a clear unique selling point? (a) it is a product (b) a new flavour each week (c) we sell things (d) we are open
- 6.Which of these is not a unique selling point? (a) a sugar-free recipe (b) free name tags (c) we sell things (d) delivered to your door
- 7.Which of these is a fair way to compete? (a) grabbing their spot (b) better quality (c) spreading rumours (d) posting fake reviews
- 8.🏪 What is a competitor? (a) a customer (b) your teammate (c) a supplier (d) a rival seller
- 9.🔍 Which is the odd one out? (a) copying a rival’s logo (b) lying about a rival (c) a cleaner stall (d) grabbing their spot
- 10.Which of these is not a unique selling point? (a) a new flavour each week (b) it has a price (c) free name tags (d) a sugar-free recipe
- 11.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 12.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) it is a product (d) personalised with names
- 13.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 14.🔍 Which is the odd one out? (a) a new flavour (b) better quality (c) a cleaner stall (d) copying a rival’s logo
- 15.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) delivered to your door (d) same as every stall
- 16.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 17.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 18.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 19.🔍 Which is the odd one out? (a) delivered to your door (b) it is a product (c) a sugar-free recipe (d) made from waste paper
- 20.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 21.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 22.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 23.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) better quality (d) posting fake reviews
- 24.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 25.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 26.Which of these is not a unique selling point? (a) same as every stall (b) free name tags (c) a sugar-free recipe (d) made from waste paper
- 27.🔍 Which is the odd one out? (a) lying about a rival (b) a fair, lower price (c) spreading rumours (d) breaking their sign
- 28.🔍 Which is the odd one out? (a) we are open (b) free name tags (c) personalised with names (d) a new flavour each week
- 29.🔍 Which is the odd one out? (a) a new flavour each week (b) we sell things (c) it is a product (d) same as every stall
- 30.🔍 Which is the odd one out? (a) it is a product (b) delivered to your door (c) we are open (d) it has a price
- 31.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) prices always rise (d) they get better choices
- 32.Which of these is a clear unique selling point? (a) it is a product (b) we have a table (c) we are open (d) delivered to your door
- 33.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 34.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 35.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) spreading rumours (d) a fair, lower price
- 36.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 37.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 38.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) friendlier service (d) spreading rumours
- 39.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) posting fake reviews (d) a new flavour
- 40.True or false: “it is a product” is not a unique selling point. (a) True (b) False
Answer key
- False
- we have a table
- made from waste paper
- it has a price
- a new flavour each week
- we sell things
- better quality
- a rival seller
- a cleaner stall
- it has a price
- an unfair way
- it is a product
- a clear USP
- copying a rival’s logo
- same as every stall
- not a USP
- a clear USP
- a fair way to compete
- it is a product
- a clear USP
- True
- an unfair way
- better quality
- a fair way to compete
- not a USP
- same as every stall
- a fair, lower price
- we are open
- a new flavour each week
- delivered to your door
- they get better choices
- delivered to your door
- a clear USP
- False
- spreading rumours
- an unfair way
- True
- spreading rumours
- a new flavour
- True
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