Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 2.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) posting fake reviews (d) faster service
- 3.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 4.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 5.🔍 Which is the odd one out? (a) posting fake reviews (b) breaking their sign (c) lying about a rival (d) better quality
- 6.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 7.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 8.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 9.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 10.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 11.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) a new flavour (d) breaking their sign
- 12.🏪 What is a competitor? (a) a customer (b) your teammate (c) a supplier (d) a rival seller
- 13.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 14.🧪 How can you find a USP? (a) copy the rival exactly (b) ask what buyers miss (c) pick a random word (d) skip it
- 15.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) a cleaner stall (d) friendlier service
- 16.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) made from waste paper (d) we are open
- 17.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) same as every stall (d) a sugar-free recipe
- 18.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 19.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to close them down (d) to copy their sign
- 20.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 21.🔍 Which is the odd one out? (a) a new flavour each week (b) personalised with names (c) ready in five minutes (d) we have a table
- 22.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 23.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 24.Which of these is an unfair way to compete? (a) a cleaner stall (b) breaking their sign (c) faster service (d) friendlier service
- 25.Which of these is a clear unique selling point? (a) a new flavour each week (b) we sell things (c) it is a product (d) same as every stall
- 26.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 27.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 28.Which of these is an unfair way to compete? (a) friendlier service (b) faster service (c) better quality (d) lying about a rival
- 29.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) we are open (d) a new flavour each week
- 30.🔍 Which is the odd one out? (a) same as every stall (b) delivered to your door (c) free name tags (d) a new flavour each week
- 31.Which of these is a clear unique selling point? (a) delivered to your door (b) we are open (c) we have a table (d) it has a price
- 32.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 33.Which of these is not a unique selling point? (a) a sugar-free recipe (b) personalised with names (c) it has a price (d) delivered to your door
- 34.🔍 Which is the odd one out? (a) we sell things (b) a sugar-free recipe (c) it is a product (d) it has a price
- 35.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) ready in five minutes (d) we are open
- 36.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 37.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 38.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 39.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 40.Which of these is an unfair way to compete? (a) a cleaner stall (b) grabbing their spot (c) a new flavour (d) friendlier service
Answer key
- an unfair way
- posting fake reviews
- a fair way to compete
- False
- better quality
- a clear USP
- False
- a clear USP
- a fair way to compete
- True
- breaking their sign
- a rival seller
- a fair way to compete
- ask what buyers miss
- lying about a rival
- made from waste paper
- a sugar-free recipe
- not a USP
- to set a fair price
- a clear USP
- we have a table
- False
- True
- breaking their sign
- a new flavour each week
- True
- a clear USP
- lying about a rival
- we are open
- same as every stall
- delivered to your door
- False
- it has a price
- a sugar-free recipe
- ready in five minutes
- True
- a fair way to compete
- False
- True
- grabbing their spot
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