Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) faster service (b) a cleaner stall (c) better quality (d) lying about a rival
- 2.🔍 Which is the odd one out? (a) better quality (b) faster service (c) a new flavour (d) copying a rival’s logo
- 3.Which of these is a clear unique selling point? (a) delivered to your door (b) we have a table (c) we are open (d) we sell things
- 4.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a unique selling point (d) a rude sign
- 5.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 6.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 7.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to copy their sign (d) to set a fair price
- 8.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 9.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 10.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) free name tags (d) same as every stall
- 11.🏪 What is a competitor? (a) a customer (b) a supplier (c) your teammate (d) a rival seller
- 12.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) posting fake reviews (d) grabbing their spot
- 13.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) we are open (d) ready in five minutes
- 14.🔍 Which is the odd one out? (a) a fair, lower price (b) copying a rival’s logo (c) spreading rumours (d) posting fake reviews
- 15.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 16.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 17.Which of these is not a unique selling point? (a) personalised with names (b) made from waste paper (c) free name tags (d) it has a price
- 18.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) faster service (d) copying a rival’s logo
- 19.🔍 Which is the odd one out? (a) breaking their sign (b) grabbing their spot (c) posting fake reviews (d) a cleaner stall
- 20.Which of these is a clear unique selling point? (a) personalised with names (b) it is a product (c) we have a table (d) we are open
- 21.🛍️ Why is competition good for customers? (a) they get better choices (b) shops get rude (c) it is not good (d) prices always rise
- 22.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 23.🔍 Which is the odd one out? (a) a sugar-free recipe (b) it is a product (c) free name tags (d) made from waste paper
- 24.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 25.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 26.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 27.Which of these is a clear unique selling point? (a) made from waste paper (b) it is a product (c) same as every stall (d) we sell things
- 28.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 29.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 30.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) same as every stall (d) personalised with names
- 31.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 32.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) personalised with names (d) we have a table
- 33.🔍 Which is the odd one out? (a) we have a table (b) it has a price (c) a sugar-free recipe (d) we sell things
- 34.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) we sell things (d) made from waste paper
- 35.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) we sell things (c) it has a price (d) same as every stall
- 36.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 37.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 38.🔍 Which is the odd one out? (a) a fair, lower price (b) breaking their sign (c) better quality (d) friendlier service
- 39.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 40.🧪 How can you find a USP? (a) ask what buyers miss (b) skip it (c) copy the rival exactly (d) pick a random word
Answer key
- lying about a rival
- copying a rival’s logo
- delivered to your door
- a unique selling point
- False
- an unfair way
- to set a fair price
- a clear USP
- not a USP
- free name tags
- a rival seller
- better quality
- we are open
- a fair, lower price
- an unfair way
- not a USP
- it has a price
- faster service
- a cleaner stall
- personalised with names
- they get better choices
- a fair way to compete
- it is a product
- True
- True
- not a USP
- made from waste paper
- a clear USP
- False
- personalised with names
- True
- we have a table
- a sugar-free recipe
- we sell things
- a sugar-free recipe
- a fair way to compete
- a fair way to compete
- breaking their sign
- a fair way to compete
- ask what buyers miss
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