Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 2.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 3.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 4.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 5.Which of these is not a unique selling point? (a) free name tags (b) a new flavour each week (c) it has a price (d) a sugar-free recipe
- 6.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 7.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) a sugar-free recipe (d) we are open
- 8.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 9.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) spreading rumours (d) a cleaner stall
- 10.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 11.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 12.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 13.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 14.🔍 Which is the odd one out? (a) better quality (b) grabbing their spot (c) a new flavour (d) a fair, lower price
- 15.Which of these is an unfair way to compete? (a) better quality (b) a fair, lower price (c) posting fake reviews (d) a new flavour
- 16.🔍 Which is the odd one out? (a) friendlier service (b) lying about a rival (c) better quality (d) faster service
- 17.🔍 Which is the odd one out? (a) a new flavour (b) a cleaner stall (c) copying a rival’s logo (d) a fair, lower price
- 18.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 19.🔍 Which is the odd one out? (a) spreading rumours (b) a fair, lower price (c) grabbing their spot (d) posting fake reviews
- 20.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 21.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 22.Which of these is not a unique selling point? (a) ready in five minutes (b) same as every stall (c) made from waste paper (d) a new flavour each week
- 23.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) prices always rise (d) shops get rude
- 24.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) same as every stall (d) free name tags
- 25.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) posting fake reviews (d) a new flavour
- 26.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to set a fair price (c) to copy their sign (d) to complain
- 27.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 28.Which of these is not a unique selling point? (a) we have a table (b) made from waste paper (c) ready in five minutes (d) a sugar-free recipe
- 29.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 30.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 31.Which of these is a fair way to compete? (a) copying a rival’s logo (b) grabbing their spot (c) a cleaner stall (d) posting fake reviews
- 32.🔍 Which is the odd one out? (a) a sugar-free recipe (b) free name tags (c) it is a product (d) personalised with names
- 33.Which of these is a clear unique selling point? (a) same as every stall (b) we have a table (c) delivered to your door (d) it is a product
- 34.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 35.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 36.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) lying about a rival (d) friendlier service
- 37.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) we are open (d) a sugar-free recipe
- 38.Which of these is not a unique selling point? (a) delivered to your door (b) it is a product (c) personalised with names (d) made from waste paper
- 39.Which of these is a clear unique selling point? (a) we sell things (b) a new flavour each week (c) it is a product (d) it has a price
- 40.🔍 Which is the odd one out? (a) personalised with names (b) same as every stall (c) we have a table (d) we sell things
Answer key
- False
- True
- an unfair way
- False
- it has a price
- False
- a sugar-free recipe
- True
- spreading rumours
- a clear USP
- not a USP
- a clear USP
- a fair way to compete
- grabbing their spot
- posting fake reviews
- lying about a rival
- copying a rival’s logo
- True
- a fair, lower price
- True
- True
- same as every stall
- they get better choices
- free name tags
- a new flavour
- to set a fair price
- False
- we have a table
- an unfair way
- False
- a cleaner stall
- it is a product
- delivered to your door
- a fair way to compete
- a clear USP
- lying about a rival
- a sugar-free recipe
- it is a product
- a new flavour each week
- personalised with names
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