← USP and competition lesson New set →

Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 281 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is not a unique selling point? (a) a new flavour each week (b) we sell things (c) personalised with names (d) delivered to your door
  2. 2.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
  3. 3.Which of these is a fair way to compete? (a) a new flavour (b) lying about a rival (c) grabbing their spot (d) copying a rival’s logo
  4. 4.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) friendlier service (d) grabbing their spot
  5. 5.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
  6. 6.🔍 Which is the odd one out? (a) breaking their sign (b) spreading rumours (c) better quality (d) posting fake reviews
  7. 7.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) breaking their sign (d) friendlier service
  8. 8.Which of these is a clear unique selling point? (a) it has a price (b) made from waste paper (c) it is a product (d) we are open
  9. 9.🔍 Which is the odd one out? (a) a sugar-free recipe (b) free name tags (c) it is a product (d) a new flavour each week
  10. 10.True or false: “we have a table” is not a unique selling point. (a) False (b) True
  11. 11.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
  12. 12.Which of these is an unfair way to compete? (a) posting fake reviews (b) a cleaner stall (c) faster service (d) a new flavour
  13. 13.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) a fair, lower price (d) lying about a rival
  14. 14.Which of these is not a unique selling point? (a) ready in five minutes (b) a sugar-free recipe (c) same as every stall (d) a new flavour each week
  15. 15.🔍 Which is the odd one out? (a) faster service (b) copying a rival’s logo (c) better quality (d) friendlier service
  16. 16.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
  17. 17.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
  18. 18.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) better quality (d) breaking their sign
  19. 19.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
  20. 20.True or false: “it is a product” is not a unique selling point. (a) False (b) True
  21. 21.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) same as every stall (d) delivered to your door
  22. 22.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
  23. 23.Which of these is a fair way to compete? (a) spreading rumours (b) grabbing their spot (c) better quality (d) lying about a rival
  24. 24.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) delivered to your door (d) it has a price
  25. 25.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
  26. 26.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) spreading rumours (d) better quality
  27. 27.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
  28. 28.🔍 Which is the odd one out? (a) a new flavour (b) spreading rumours (c) a cleaner stall (d) better quality
  29. 29.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
  30. 30.Which of these is not a unique selling point? (a) ready in five minutes (b) it has a price (c) a sugar-free recipe (d) made from waste paper
  31. 31.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
  32. 32.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
  33. 33.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) ready in five minutes (d) it has a price
  34. 34.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) it has a price (c) it is a product (d) we are open
  35. 35.Which of these is a clear unique selling point? (a) a new flavour each week (b) we sell things (c) it has a price (d) we are open
  36. 36.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
  37. 37.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
  38. 38.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
  39. 39.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
  40. 40.Which of these is not a unique selling point? (a) a new flavour each week (b) we are open (c) delivered to your door (d) ready in five minutes

Answer key

  1. we sell things
  2. not a USP
  3. a new flavour
  4. friendlier service
  5. True
  6. better quality
  7. friendlier service
  8. made from waste paper
  9. it is a product
  10. True
  11. a unique selling point
  12. posting fake reviews
  13. a fair, lower price
  14. same as every stall
  15. copying a rival’s logo
  16. an unfair way
  17. a clear USP
  18. breaking their sign
  19. True
  20. True
  21. delivered to your door
  22. an unfair way
  23. better quality
  24. it has a price
  25. a fair way to compete
  26. spreading rumours
  27. True
  28. spreading rumours
  29. a fair way to compete
  30. it has a price
  31. ask what buyers miss
  32. an unfair way
  33. ready in five minutes
  34. a sugar-free recipe
  35. a new flavour each week
  36. a clear USP
  37. a fair way to compete
  38. not a USP
  39. a clear USP
  40. we are open

Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids