Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) same as every stall (b) made from waste paper (c) delivered to your door (d) a new flavour each week
- 2.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) we sell things (d) personalised with names
- 3.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a higher price only (d) a louder voice
- 4.🔍 Which is the odd one out? (a) lying about a rival (b) a new flavour (c) better quality (d) friendlier service
- 5.🔍 Which is the odd one out? (a) we sell things (b) free name tags (c) we have a table (d) we are open
- 6.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 7.Which of these is a clear unique selling point? (a) same as every stall (b) delivered to your door (c) we sell things (d) it is a product
- 8.🔍 Which is the odd one out? (a) it is a product (b) made from waste paper (c) we sell things (d) same as every stall
- 9.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 10.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 11.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 12.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 13.Which of these is an unfair way to compete? (a) a fair, lower price (b) faster service (c) a cleaner stall (d) grabbing their spot
- 14.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 15.🔍 Which is the odd one out? (a) made from waste paper (b) free name tags (c) we are open (d) delivered to your door
- 16.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) ready in five minutes (d) it is a product
- 17.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 18.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 19.Which of these is a fair way to compete? (a) grabbing their spot (b) a cleaner stall (c) spreading rumours (d) posting fake reviews
- 20.Which of these is a fair way to compete? (a) breaking their sign (b) better quality (c) grabbing their spot (d) posting fake reviews
- 21.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 22.Which of these is a clear unique selling point? (a) we have a table (b) same as every stall (c) we are open (d) free name tags
- 23.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 24.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) spreading rumours (d) better quality
- 25.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to close them down (d) to complain
- 26.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 27.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 28.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 29.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 30.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 31.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) lying about a rival (d) a new flavour
- 32.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 33.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) ask what buyers miss (d) copy the rival exactly
- 34.Which of these is a clear unique selling point? (a) we have a table (b) ready in five minutes (c) we are open (d) it is a product
- 35.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 36.🏪 What is a competitor? (a) a customer (b) a rival seller (c) your teammate (d) a supplier
- 37.🔍 Which is the odd one out? (a) personalised with names (b) we have a table (c) it is a product (d) we are open
- 38.Which of these is a fair way to compete? (a) friendlier service (b) copying a rival’s logo (c) grabbing their spot (d) spreading rumours
- 39.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 40.🔍 Which is the odd one out? (a) we have a table (b) we sell things (c) same as every stall (d) delivered to your door
Answer key
- same as every stall
- we sell things
- a unique selling point
- lying about a rival
- free name tags
- a clear USP
- delivered to your door
- made from waste paper
- a fair way to compete
- a clear USP
- False
- a clear USP
- grabbing their spot
- False
- we are open
- it is a product
- an unfair way
- a clear USP
- a cleaner stall
- better quality
- a fair way to compete
- free name tags
- not a USP
- better quality
- to set a fair price
- a fair way to compete
- a fair way to compete
- an unfair way
- an unfair way
- True
- lying about a rival
- True
- ask what buyers miss
- ready in five minutes
- False
- a rival seller
- personalised with names
- friendlier service
- not a USP
- delivered to your door
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