Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) they get better choices (d) shops get rude
- 2.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 3.Which of these is not a unique selling point? (a) a sugar-free recipe (b) ready in five minutes (c) personalised with names (d) same as every stall
- 4.🔍 Which is the odd one out? (a) we sell things (b) made from waste paper (c) we have a table (d) same as every stall
- 5.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 6.Which of these is not a unique selling point? (a) made from waste paper (b) we are open (c) a sugar-free recipe (d) free name tags
- 7.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) spreading rumours (d) friendlier service
- 8.🏪 What is a competitor? (a) a customer (b) a supplier (c) your teammate (d) a rival seller
- 9.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
- 10.🔍 Which is the odd one out? (a) friendlier service (b) a fair, lower price (c) better quality (d) copying a rival’s logo
- 11.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 12.Which of these is an unfair way to compete? (a) faster service (b) posting fake reviews (c) a cleaner stall (d) better quality
- 13.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 14.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) a sugar-free recipe (d) it is a product
- 15.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 16.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 17.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 18.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) faster service (d) posting fake reviews
- 19.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 20.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to close them down (c) to copy their sign (d) to complain
- 21.🔍 Which is the odd one out? (a) copying a rival’s logo (b) faster service (c) breaking their sign (d) lying about a rival
- 22.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) spreading rumours (d) a new flavour
- 23.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 24.Which of these is an unfair way to compete? (a) better quality (b) friendlier service (c) a cleaner stall (d) lying about a rival
- 25.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 26.Which of these is a clear unique selling point? (a) we are open (b) made from waste paper (c) we have a table (d) we sell things
- 27.Which of these is not a unique selling point? (a) personalised with names (b) a new flavour each week (c) ready in five minutes (d) we have a table
- 28.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 29.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 30.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) posting fake reviews (d) faster service
- 31.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) a cleaner stall (d) copying a rival’s logo
- 32.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 33.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 34.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 35.🔍 Which is the odd one out? (a) a cleaner stall (b) a new flavour (c) grabbing their spot (d) faster service
- 36.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) spreading rumours (d) a fair, lower price
- 37.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 38.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) copy the rival exactly (d) ask what buyers miss
- 39.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 40.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
Answer key
- they get better choices
- a fair way to compete
- same as every stall
- made from waste paper
- a clear USP
- we are open
- spreading rumours
- a rival seller
- a unique selling point
- copying a rival’s logo
- False
- posting fake reviews
- False
- a sugar-free recipe
- an unfair way
- a clear USP
- an unfair way
- faster service
- False
- to set a fair price
- faster service
- spreading rumours
- an unfair way
- lying about a rival
- True
- made from waste paper
- we have a table
- a clear USP
- a clear USP
- posting fake reviews
- a cleaner stall
- an unfair way
- True
- a fair way to compete
- grabbing their spot
- a fair, lower price
- False
- ask what buyers miss
- a fair way to compete
- not a USP
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