Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) same as every stall (b) we sell things (c) we are open (d) personalised with names
- 2.Which of these is a fair way to compete? (a) a cleaner stall (b) posting fake reviews (c) breaking their sign (d) lying about a rival
- 3.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 4.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 5.🔍 Which is the odd one out? (a) faster service (b) posting fake reviews (c) copying a rival’s logo (d) breaking their sign
- 6.Which of these is an unfair way to compete? (a) better quality (b) spreading rumours (c) a fair, lower price (d) faster service
- 7.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 8.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) we have a table (d) made from waste paper
- 9.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 10.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 11.🏪 What is a competitor? (a) your teammate (b) a customer (c) a supplier (d) a rival seller
- 12.🔍 Which is the odd one out? (a) delivered to your door (b) free name tags (c) we have a table (d) ready in five minutes
- 13.Which of these is not a unique selling point? (a) personalised with names (b) delivered to your door (c) a sugar-free recipe (d) we sell things
- 14.🔍 Which is the odd one out? (a) a sugar-free recipe (b) ready in five minutes (c) free name tags (d) same as every stall
- 15.Which of these is not a unique selling point? (a) made from waste paper (b) delivered to your door (c) it is a product (d) a sugar-free recipe
- 16.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 17.Which of these is not a unique selling point? (a) a new flavour each week (b) ready in five minutes (c) personalised with names (d) it has a price
- 18.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 19.Which of these is an unfair way to compete? (a) a cleaner stall (b) faster service (c) a fair, lower price (d) copying a rival’s logo
- 20.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 21.Which of these is a fair way to compete? (a) spreading rumours (b) lying about a rival (c) breaking their sign (d) a fair, lower price
- 22.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a higher price only (c) a rude sign (d) a louder voice
- 23.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 24.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 25.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 26.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 27.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 28.Which of these is a clear unique selling point? (a) ready in five minutes (b) we have a table (c) we sell things (d) same as every stall
- 29.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 30.🔍 Which is the odd one out? (a) made from waste paper (b) we are open (c) free name tags (d) a sugar-free recipe
- 31.🔍 Which is the odd one out? (a) free name tags (b) a sugar-free recipe (c) a new flavour each week (d) we sell things
- 32.Which of these is an unfair way to compete? (a) a new flavour (b) breaking their sign (c) better quality (d) a fair, lower price
- 33.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 34.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to close them down (d) to complain
- 35.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) better quality (d) posting fake reviews
- 36.Which of these is an unfair way to compete? (a) better quality (b) lying about a rival (c) a cleaner stall (d) friendlier service
- 37.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 38.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) posting fake reviews (d) friendlier service
- 39.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 40.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
Answer key
- personalised with names
- a cleaner stall
- not a USP
- False
- faster service
- spreading rumours
- False
- made from waste paper
- False
- a clear USP
- a rival seller
- we have a table
- we sell things
- same as every stall
- it is a product
- a clear USP
- it has a price
- a clear USP
- copying a rival’s logo
- True
- a fair, lower price
- a unique selling point
- a clear USP
- an unfair way
- not a USP
- True
- False
- ready in five minutes
- False
- we are open
- we sell things
- breaking their sign
- an unfair way
- to set a fair price
- better quality
- lying about a rival
- False
- friendlier service
- a fair way to compete
- not a USP
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