Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) ask what buyers miss (d) pick a random word
- 2.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) same as every stall (c) we sell things (d) it has a price
- 3.Which of these is not a unique selling point? (a) ready in five minutes (b) free name tags (c) personalised with names (d) we are open
- 4.Which of these is a fair way to compete? (a) a new flavour (b) posting fake reviews (c) grabbing their spot (d) copying a rival’s logo
- 5.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) lying about a rival (d) faster service
- 6.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) we are open (d) free name tags
- 7.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 8.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 9.🔍 Which is the odd one out? (a) free name tags (b) made from waste paper (c) we have a table (d) personalised with names
- 10.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 11.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 12.Which of these is a clear unique selling point? (a) delivered to your door (b) same as every stall (c) we have a table (d) it is a product
- 13.Which of these is not a unique selling point? (a) a new flavour each week (b) we sell things (c) made from waste paper (d) ready in five minutes
- 14.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) personalised with names (d) we are open
- 15.🔍 Which is the odd one out? (a) we are open (b) delivered to your door (c) it is a product (d) same as every stall
- 16.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 17.🔍 Which is the odd one out? (a) free name tags (b) a new flavour each week (c) made from waste paper (d) we sell things
- 18.🔍 Which is the odd one out? (a) a sugar-free recipe (b) ready in five minutes (c) personalised with names (d) it is a product
- 19.🔍 Which is the odd one out? (a) free name tags (b) it has a price (c) a new flavour each week (d) made from waste paper
- 20.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) personalised with names (d) same as every stall
- 21.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) it is a product (d) ready in five minutes
- 22.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 23.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 24.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 25.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 26.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
- 27.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 28.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 29.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 30.🔍 Which is the odd one out? (a) friendlier service (b) grabbing their spot (c) a fair, lower price (d) a cleaner stall
- 31.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
- 32.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 33.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 34.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 35.Which of these is a fair way to compete? (a) posting fake reviews (b) faster service (c) spreading rumours (d) grabbing their spot
- 36.Which of these is an unfair way to compete? (a) a new flavour (b) a cleaner stall (c) better quality (d) spreading rumours
- 37.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 38.Which of these is a clear unique selling point? (a) made from waste paper (b) we are open (c) we sell things (d) we have a table
- 39.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 40.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
Answer key
- ask what buyers miss
- a sugar-free recipe
- we are open
- a new flavour
- lying about a rival
- free name tags
- False
- a clear USP
- we have a table
- False
- False
- delivered to your door
- we sell things
- personalised with names
- delivered to your door
- not a USP
- we sell things
- it is a product
- it has a price
- personalised with names
- ready in five minutes
- False
- False
- a fair way to compete
- not a USP
- a rival seller
- a clear USP
- True
- False
- grabbing their spot
- to set a fair price
- an unfair way
- an unfair way
- a fair way to compete
- faster service
- spreading rumours
- not a USP
- made from waste paper
- an unfair way
- a clear USP
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