Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 2.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a rival seller (d) a customer
- 3.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 4.🔍 Which is the odd one out? (a) better quality (b) a cleaner stall (c) a new flavour (d) breaking their sign
- 5.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 6.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 7.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to copy their sign (d) to set a fair price
- 8.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) friendlier service (d) posting fake reviews
- 9.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 10.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we have a table (c) a new flavour each week (d) free name tags
- 11.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 12.🔍 Which is the odd one out? (a) same as every stall (b) free name tags (c) it is a product (d) we are open
- 13.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 14.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 15.🛍️ Why is competition good for customers? (a) shops get rude (b) they get better choices (c) it is not good (d) prices always rise
- 16.Which of these is a fair way to compete? (a) grabbing their spot (b) posting fake reviews (c) lying about a rival (d) a cleaner stall
- 17.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 18.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 19.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) faster service (d) breaking their sign
- 20.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we are open (c) personalised with names (d) free name tags
- 21.Which of these is a fair way to compete? (a) breaking their sign (b) grabbing their spot (c) a fair, lower price (d) lying about a rival
- 22.🔍 Which is the odd one out? (a) copying a rival’s logo (b) breaking their sign (c) a cleaner stall (d) grabbing their spot
- 23.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 24.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) a new flavour each week (d) it is a product
- 25.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 26.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 27.Which of these is a clear unique selling point? (a) it is a product (b) free name tags (c) we sell things (d) we are open
- 28.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) faster service (d) breaking their sign
- 29.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 30.Which of these is an unfair way to compete? (a) posting fake reviews (b) better quality (c) a cleaner stall (d) friendlier service
- 31.🔍 Which is the odd one out? (a) better quality (b) spreading rumours (c) friendlier service (d) a cleaner stall
- 32.Which of these is not a unique selling point? (a) a sugar-free recipe (b) delivered to your door (c) we are open (d) ready in five minutes
- 33.🔍 Which is the odd one out? (a) made from waste paper (b) a sugar-free recipe (c) personalised with names (d) we sell things
- 34.🔍 Which is the odd one out? (a) delivered to your door (b) we sell things (c) we have a table (d) we are open
- 35.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) a new flavour (d) posting fake reviews
- 36.🔍 Which is the odd one out? (a) personalised with names (b) we are open (c) we have a table (d) it is a product
- 37.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 38.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 39.Which of these is an unfair way to compete? (a) a fair, lower price (b) lying about a rival (c) friendlier service (d) better quality
- 40.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
Answer key
- a clear USP
- a rival seller
- True
- breaking their sign
- a fair way to compete
- not a USP
- to set a fair price
- friendlier service
- a fair way to compete
- we have a table
- a clear USP
- free name tags
- a clear USP
- False
- they get better choices
- a cleaner stall
- a clear USP
- not a USP
- faster service
- we are open
- a fair, lower price
- a cleaner stall
- an unfair way
- a new flavour each week
- False
- a fair way to compete
- free name tags
- breaking their sign
- True
- posting fake reviews
- spreading rumours
- we are open
- we sell things
- delivered to your door
- a new flavour
- personalised with names
- True
- an unfair way
- lying about a rival
- True
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