Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
- 2.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 3.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) posting fake reviews (d) friendlier service
- 4.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 5.Which of these is an unfair way to compete? (a) better quality (b) a fair, lower price (c) copying a rival’s logo (d) faster service
- 6.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 7.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 8.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 9.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) a cleaner stall (d) spreading rumours
- 10.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) made from waste paper (d) ready in five minutes
- 11.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 12.🔍 Which is the odd one out? (a) we sell things (b) we have a table (c) personalised with names (d) it is a product
- 13.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 14.Which of these is an unfair way to compete? (a) faster service (b) a fair, lower price (c) posting fake reviews (d) friendlier service
- 15.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 16.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 17.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 18.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) it has a price (d) delivered to your door
- 19.Which of these is an unfair way to compete? (a) breaking their sign (b) better quality (c) friendlier service (d) faster service
- 20.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 21.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) lying about a rival (d) faster service
- 22.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 23.🔍 Which is the odd one out? (a) it has a price (b) delivered to your door (c) personalised with names (d) a new flavour each week
- 24.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a rude sign (d) a louder voice
- 25.Which of these is not a unique selling point? (a) we are open (b) made from waste paper (c) a new flavour each week (d) personalised with names
- 26.🔍 Which is the odd one out? (a) same as every stall (b) it has a price (c) made from waste paper (d) we have a table
- 27.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 28.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 29.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) lying about a rival (d) a new flavour
- 30.Which of these is a clear unique selling point? (a) same as every stall (b) we sell things (c) free name tags (d) it has a price
- 31.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) a fair, lower price (d) breaking their sign
- 32.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 33.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 34.Which of these is not a unique selling point? (a) it has a price (b) a new flavour each week (c) made from waste paper (d) personalised with names
- 35.🔍 Which is the odd one out? (a) spreading rumours (b) a new flavour (c) a cleaner stall (d) better quality
- 36.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 37.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) faster service (d) copying a rival’s logo
- 38.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 39.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 40.🔍 Which is the odd one out? (a) a new flavour (b) friendlier service (c) posting fake reviews (d) better quality
Answer key
- to set a fair price
- not a USP
- friendlier service
- not a USP
- copying a rival’s logo
- a fair way to compete
- an unfair way
- an unfair way
- a cleaner stall
- we have a table
- a fair way to compete
- personalised with names
- a clear USP
- posting fake reviews
- True
- not a USP
- False
- delivered to your door
- breaking their sign
- False
- lying about a rival
- a clear USP
- it has a price
- a unique selling point
- we are open
- made from waste paper
- a fair way to compete
- False
- a new flavour
- free name tags
- a fair, lower price
- True
- a clear USP
- it has a price
- spreading rumours
- a fair way to compete
- faster service
- False
- a fair way to compete
- posting fake reviews
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