Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a unique selling point (d) a rude sign
- 2.Which of these is an unfair way to compete? (a) faster service (b) a cleaner stall (c) breaking their sign (d) better quality
- 3.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 4.🔍 Which is the odd one out? (a) a new flavour (b) better quality (c) faster service (d) breaking their sign
- 5.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 6.🔍 Which is the odd one out? (a) breaking their sign (b) spreading rumours (c) faster service (d) lying about a rival
- 7.Which of these is an unfair way to compete? (a) a cleaner stall (b) better quality (c) a new flavour (d) grabbing their spot
- 8.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 9.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 10.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 11.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 12.Which of these is a fair way to compete? (a) copying a rival’s logo (b) grabbing their spot (c) a new flavour (d) posting fake reviews
- 13.🔍 Which is the odd one out? (a) made from waste paper (b) delivered to your door (c) we sell things (d) a new flavour each week
- 14.Which of these is not a unique selling point? (a) it has a price (b) free name tags (c) personalised with names (d) delivered to your door
- 15.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 16.Which of these is a clear unique selling point? (a) delivered to your door (b) same as every stall (c) it is a product (d) we are open
- 17.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 18.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 19.Which of these is a clear unique selling point? (a) same as every stall (b) made from waste paper (c) it is a product (d) we sell things
- 20.Which of these is a fair way to compete? (a) breaking their sign (b) posting fake reviews (c) lying about a rival (d) friendlier service
- 21.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 22.Which of these is a clear unique selling point? (a) it has a price (b) a sugar-free recipe (c) same as every stall (d) we have a table
- 23.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 24.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 25.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 26.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 27.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a customer (d) a rival seller
- 28.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) faster service (d) spreading rumours
- 29.🔍 Which is the odd one out? (a) breaking their sign (b) copying a rival’s logo (c) spreading rumours (d) friendlier service
- 30.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to set a fair price (c) to complain (d) to copy their sign
- 31.Which of these is not a unique selling point? (a) ready in five minutes (b) free name tags (c) a sugar-free recipe (d) same as every stall
- 32.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) better quality (d) copying a rival’s logo
- 33.🛍️ Why is competition good for customers? (a) shops get rude (b) they get better choices (c) prices always rise (d) it is not good
- 34.Which of these is not a unique selling point? (a) delivered to your door (b) a new flavour each week (c) we have a table (d) made from waste paper
- 35.🔍 Which is the odd one out? (a) it is a product (b) personalised with names (c) we sell things (d) we are open
- 36.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) better quality (d) breaking their sign
- 37.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 38.Which of these is an unfair way to compete? (a) a cleaner stall (b) a new flavour (c) copying a rival’s logo (d) faster service
- 39.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) we are open (d) a new flavour each week
- 40.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
Answer key
- a unique selling point
- breaking their sign
- False
- breaking their sign
- a clear USP
- faster service
- grabbing their spot
- not a USP
- a clear USP
- an unfair way
- True
- a new flavour
- we sell things
- it has a price
- a clear USP
- delivered to your door
- a fair way to compete
- False
- made from waste paper
- friendlier service
- a clear USP
- a sugar-free recipe
- False
- a fair way to compete
- True
- not a USP
- a rival seller
- spreading rumours
- friendlier service
- to set a fair price
- same as every stall
- better quality
- they get better choices
- we have a table
- personalised with names
- better quality
- an unfair way
- copying a rival’s logo
- a new flavour each week
- True
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