Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) we sell things (b) free name tags (c) it is a product (d) same as every stall
- 2.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) a sugar-free recipe (d) we are open
- 3.Which of these is not a unique selling point? (a) it is a product (b) a sugar-free recipe (c) free name tags (d) made from waste paper
- 4.🔍 Which is the odd one out? (a) grabbing their spot (b) faster service (c) posting fake reviews (d) copying a rival’s logo
- 5.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) a new flavour (d) breaking their sign
- 6.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 7.Which of these is not a unique selling point? (a) made from waste paper (b) a sugar-free recipe (c) we are open (d) personalised with names
- 8.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 9.Which of these is an unfair way to compete? (a) faster service (b) lying about a rival (c) a new flavour (d) friendlier service
- 10.Which of these is a fair way to compete? (a) breaking their sign (b) posting fake reviews (c) a cleaner stall (d) spreading rumours
- 11.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) we sell things (d) a new flavour each week
- 12.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to set a fair price (d) to close them down
- 13.🔍 Which is the odd one out? (a) we are open (b) a new flavour each week (c) we sell things (d) same as every stall
- 14.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 15.Which of these is an unfair way to compete? (a) a new flavour (b) breaking their sign (c) a cleaner stall (d) a fair, lower price
- 16.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 17.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) personalised with names (d) it has a price
- 18.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 19.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a rude sign (d) a unique selling point
- 20.🔍 Which is the odd one out? (a) lying about a rival (b) a cleaner stall (c) a new flavour (d) friendlier service
- 21.🔍 Which is the odd one out? (a) it has a price (b) ready in five minutes (c) personalised with names (d) a new flavour each week
- 22.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) pick a random word (d) ask what buyers miss
- 23.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 24.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) prices always rise (d) shops get rude
- 25.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 26.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 27.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) same as every stall (d) a new flavour each week
- 28.🔍 Which is the odd one out? (a) we sell things (b) it has a price (c) we are open (d) delivered to your door
- 29.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 30.Which of these is a clear unique selling point? (a) it is a product (b) delivered to your door (c) we sell things (d) we have a table
- 31.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 32.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 33.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) friendlier service (d) lying about a rival
- 34.Which of these is an unfair way to compete? (a) friendlier service (b) grabbing their spot (c) a new flavour (d) better quality
- 35.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 36.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) same as every stall (d) ready in five minutes
- 37.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 38.🔍 Which is the odd one out? (a) posting fake reviews (b) copying a rival’s logo (c) lying about a rival (d) a fair, lower price
- 39.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 40.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
Answer key
- free name tags
- a sugar-free recipe
- it is a product
- faster service
- a new flavour
- a fair way to compete
- we are open
- a fair way to compete
- lying about a rival
- a cleaner stall
- we sell things
- to set a fair price
- a new flavour each week
- True
- breaking their sign
- a clear USP
- personalised with names
- a clear USP
- a unique selling point
- lying about a rival
- it has a price
- ask what buyers miss
- True
- they get better choices
- False
- a clear USP
- a new flavour each week
- delivered to your door
- not a USP
- delivered to your door
- a clear USP
- an unfair way
- friendlier service
- grabbing their spot
- a clear USP
- same as every stall
- an unfair way
- a fair, lower price
- a clear USP
- not a USP
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