Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 2.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a louder voice (d) a unique selling point
- 3.🔍 Which is the odd one out? (a) it has a price (b) we are open (c) we sell things (d) personalised with names
- 4.🔍 Which is the odd one out? (a) a sugar-free recipe (b) ready in five minutes (c) we are open (d) made from waste paper
- 5.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) we have a table (d) a sugar-free recipe
- 6.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) lying about a rival (d) a new flavour
- 7.🔍 Which is the odd one out? (a) it is a product (b) made from waste paper (c) we have a table (d) we sell things
- 8.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) a fair, lower price (d) grabbing their spot
- 9.🔍 Which is the odd one out? (a) we sell things (b) a new flavour each week (c) delivered to your door (d) a sugar-free recipe
- 10.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
- 11.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 12.🏪 What is a competitor? (a) a customer (b) your teammate (c) a supplier (d) a rival seller
- 13.🔍 Which is the odd one out? (a) copying a rival’s logo (b) posting fake reviews (c) spreading rumours (d) friendlier service
- 14.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 15.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 16.Which of these is a clear unique selling point? (a) personalised with names (b) we are open (c) we have a table (d) we sell things
- 17.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 18.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 19.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 20.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) we have a table (d) delivered to your door
- 21.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 22.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to complain (d) to close them down
- 23.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 24.Which of these is a clear unique selling point? (a) ready in five minutes (b) we are open (c) we have a table (d) we sell things
- 25.Which of these is a clear unique selling point? (a) free name tags (b) we sell things (c) we are open (d) it has a price
- 26.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 27.🛍️ Why is competition good for customers? (a) prices always rise (b) they get better choices (c) it is not good (d) shops get rude
- 28.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) a new flavour each week (d) we have a table
- 29.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 30.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) it has a price (d) personalised with names
- 31.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a cleaner stall (c) lying about a rival (d) breaking their sign
- 32.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) better quality (d) posting fake reviews
- 33.Which of these is a clear unique selling point? (a) we have a table (b) made from waste paper (c) it is a product (d) we are open
- 34.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 35.🔍 Which is the odd one out? (a) same as every stall (b) delivered to your door (c) a new flavour each week (d) free name tags
- 36.Which of these is not a unique selling point? (a) it is a product (b) a new flavour each week (c) personalised with names (d) free name tags
- 37.Which of these is not a unique selling point? (a) delivered to your door (b) we are open (c) ready in five minutes (d) made from waste paper
- 38.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 39.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) we are open (d) a new flavour each week
- 40.🔍 Which is the odd one out? (a) faster service (b) posting fake reviews (c) a cleaner stall (d) friendlier service
Answer key
- not a USP
- a unique selling point
- personalised with names
- we are open
- we have a table
- lying about a rival
- made from waste paper
- a fair, lower price
- we sell things
- ask what buyers miss
- True
- a rival seller
- friendlier service
- a fair way to compete
- True
- personalised with names
- a clear USP
- an unfair way
- False
- delivered to your door
- True
- to set a fair price
- a clear USP
- ready in five minutes
- free name tags
- True
- they get better choices
- a new flavour each week
- False
- it has a price
- a cleaner stall
- posting fake reviews
- made from waste paper
- a clear USP
- same as every stall
- it is a product
- we are open
- False
- a new flavour each week
- posting fake reviews
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