Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 2.Which of these is not a unique selling point? (a) made from waste paper (b) ready in five minutes (c) a new flavour each week (d) it has a price
- 3.Which of these is a fair way to compete? (a) grabbing their spot (b) posting fake reviews (c) better quality (d) spreading rumours
- 4.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 5.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 6.🛍️ Why is competition good for customers? (a) shops get rude (b) prices always rise (c) they get better choices (d) it is not good
- 7.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) better quality (d) breaking their sign
- 8.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 9.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 10.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 11.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 12.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) a new flavour each week (d) it has a price
- 13.🔍 Which is the odd one out? (a) it is a product (b) made from waste paper (c) same as every stall (d) we have a table
- 14.Which of these is an unfair way to compete? (a) faster service (b) a cleaner stall (c) posting fake reviews (d) a new flavour
- 15.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) spreading rumours (d) a fair, lower price
- 16.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to complain (d) to close them down
- 17.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 18.🔍 Which is the odd one out? (a) friendlier service (b) breaking their sign (c) posting fake reviews (d) grabbing their spot
- 19.Which of these is not a unique selling point? (a) ready in five minutes (b) delivered to your door (c) personalised with names (d) it is a product
- 20.🔍 Which is the odd one out? (a) lying about a rival (b) spreading rumours (c) faster service (d) breaking their sign
- 21.Which of these is a fair way to compete? (a) posting fake reviews (b) breaking their sign (c) a fair, lower price (d) grabbing their spot
- 22.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a rude sign (d) a unique selling point
- 23.🏪 What is a competitor? (a) a customer (b) your teammate (c) a supplier (d) a rival seller
- 24.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) spreading rumours (d) friendlier service
- 25.Which of these is a fair way to compete? (a) posting fake reviews (b) a cleaner stall (c) copying a rival’s logo (d) lying about a rival
- 26.Which of these is a clear unique selling point? (a) it is a product (b) we have a table (c) it has a price (d) ready in five minutes
- 27.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 28.🔍 Which is the odd one out? (a) ready in five minutes (b) we sell things (c) we are open (d) same as every stall
- 29.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 30.Which of these is a clear unique selling point? (a) it is a product (b) delivered to your door (c) we are open (d) we have a table
- 31.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 32.Which of these is a clear unique selling point? (a) we have a table (b) we sell things (c) we are open (d) a sugar-free recipe
- 33.🔍 Which is the odd one out? (a) a new flavour (b) better quality (c) spreading rumours (d) friendlier service
- 34.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 35.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 36.🔍 Which is the odd one out? (a) we have a table (b) same as every stall (c) free name tags (d) it is a product
- 37.🔍 Which is the odd one out? (a) breaking their sign (b) a fair, lower price (c) lying about a rival (d) posting fake reviews
- 38.Which of these is an unfair way to compete? (a) breaking their sign (b) a new flavour (c) a cleaner stall (d) friendlier service
- 39.Which of these is not a unique selling point? (a) we sell things (b) made from waste paper (c) delivered to your door (d) personalised with names
- 40.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
Answer key
- a clear USP
- it has a price
- better quality
- a clear USP
- False
- they get better choices
- breaking their sign
- an unfair way
- an unfair way
- a clear USP
- False
- a new flavour each week
- made from waste paper
- posting fake reviews
- spreading rumours
- to set a fair price
- False
- friendlier service
- it is a product
- faster service
- a fair, lower price
- a unique selling point
- a rival seller
- friendlier service
- a cleaner stall
- ready in five minutes
- not a USP
- ready in five minutes
- not a USP
- delivered to your door
- a clear USP
- a sugar-free recipe
- spreading rumours
- True
- not a USP
- free name tags
- a fair, lower price
- breaking their sign
- we sell things
- a fair way to compete
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